It is no secret that people love to give social media advice—scheduling tools, social media analytics, the latest networks, proper etiquette, you name it—and while this advice is still incredibly relevant, it’s important to consider these aspects on a global scale. This past year in particular, more and more…

Everyone knows that in order to have a successful restaurant business you need to establish and maintain a loyal customer base, but how do you go about doing that? First, you need to have an understanding of the market you are targeting your restaurant towards. Gaining consumers trust and loyalty is also…

When you think of "opening day" you usually think about sporting events. Opening day is usually one of the most anticipated days in sports, so people bring their families and friends and pack the stadium. What many people do not realize, however, is that getting these people interested took time. The team had to…

If there's one thing that credit card companies really understand, it’s branding their credit cards. They know how to create a brand name that customers want to use, and their branding has been so successful that most households now have multiple credit card accounts and use them regularly. If you are running a…