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Writing Essential Business Copy: Tips from a Copywriter

As a contributing writer for Small Business Bonfire since 2011, I’ve written more than 130 posts on topics important to small business owners. Many of those posts offer tips for writing essential documents and marketing materials—all from a copywriter’s perspective. So I thought it’d be helpful to round up these articles into a single reference […]

ABCs of Copywriting: Empathy

If your copy isn’t performing, there’s a good chance it lacks empathy. In terms of copywriting, empathy refers to your ability to understand the reader—to know what she’s thinking and what she needs—and to build trust based on that understanding. Is Your Current Copy Empathetic? Lack of empathy is pretty common in ordinary copy. You […]

How Long Would You Wait for Great Copy? [POLL]

Across the street from my apartment is a restaurant that serves soul food. A sign at the counter both warns and entices visitors: “We promise it will be worth the wait.” Do you know how long you have to wait for your meal there? Twenty minutes—that’s it! But clearly for some people, twenty minutes is too long […]

Copywriting That Packs a Punch: Tips for Your Small Business

If you’re a small business owner looking to punch up your marketing copy and make it more effective, try these easy-to-implement tips. Ditch the Cutesy Headlines It’s tempting to try to draw attention to your content by using puns, humor, and other clever rhetorical devices when writing headlines. But your best headlines will always be […]

ABCs of Copywriting: Digital Copy

You might be tempted to save money by reusing print copy on your digital projects. My professional advice to you: don’t even go there. Yes, there might be some usable gems in your print brochures and whitepapers—highlight them and see if you can work them in on digital projects. But don’t copy and paste blindly […]

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Emily Suess's Discussions

2013 Small Business Conferences & Events

Started this discussion. Last reply by Alyssa Gregory Dec 17, 2012. 1 Reply

This is the place to talk about small business conferences with other Small Business Bonfire members.Share conference and networking tips.Find out about a conference from others who have attended in…Continue

Tags: small business networking, small business conferences

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Announcing the Bonfire Guest Post Swap!

Posted on February 24, 2012 at 9:30am 16 Comments

Guest posting is a rewarding experience for a lot of reasons, but sometimes finding blogs that accept posts in your niche is very time consuming.

For that reason, I've created an open spreadsheet on Google Docs for Bonfire members to list guest posting opportunities on their blogs. I've filled…

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Profile Information

Business Name
Emily Suess, Freelance Writer
Website URL
http://www.emilysuess.com
Blog URL
http://blog.emilysuess.com
Twitter URL
http://twitter.com/EmilySuess
Facebook URL
http://facebook.com/suessspieces
Google+ URL
https://plus.google.com/u/0/100807645192187023347/
LinkedIn URL
http://www.linkedin.com/in/emilysuess
Short Bio
I am a regular contributor on the Small Business Bonfire Blog and a freelance copywriter in Indianapolis helping business owners optimize their websites and sales and marketing materials for maximum growth. I offers blogs, website copy, newsletter content and more.

If you are looking for someone to guest post on your blog, contact me and mention the Small Business Bonfire. I prioritize guest posts for members!

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When Emily's looking for feedback on a topic for a potential article, she'll post a question about it here. If your answer is featured in the article, it's a great way to get some publicity for your small business.Jump in with feedback anytime!See More
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Jul 15, 2013
Anne Robinson left a comment for Emily Suess
"Play dress up games for girls & for kids with me !"
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Apr 11, 2013
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Dec 19, 2012
Alyssa Gregory replied to Emily Suess's discussion '2013 Small Business Conferences & Events'
"Great idea, Emily! Here's a link to a small business conference guide I wrote for About.com:http://sbinformation.about.com/od/marketingsales/a/small-business-conference-guide.htm"
Dec 17, 2012
Alyssa Gregory gave a thumbs up on Emily Suess's discussion '2013 Small Business Conferences & Events'
Dec 17, 2012
Emily Suess posted a discussion

2013 Small Business Conference & Events

This is the place to talk about small business conferences with other Small Business Bonfire members.Share conference and networking tips.Find out about a conference from others who have attended in the past.See which Bonfire members will be at the events you've registered for.Share information about conferences you'll be hosting or sponsoring.Invite others to see you present.See More
Dec 15, 2012
Emily Suess gave a thumbs up on Justine Parsons's blog post 'How to Participate in LinkedIn Discussions (Q&A)'
Dec 5, 2012
Jeanne Heflin joined Emily Suess's group
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Emily's Feedback Group

When Emily's looking for feedback on a topic for a potential article, she'll post a question about it here. If your answer is featured in the article, it's a great way to get some publicity for your small business.Jump in with feedback anytime!See More
Nov 29, 2012
Emily Suess left a comment for Jennifer Blankenship
"You're welcome. :) This is definitely a great place to start networking. "
Sep 21, 2012
Jennifer Blankenship left a comment for Emily Suess
"Hi - thank you. I'm jumping in the deep end and trying to keep up. I realize I need to slow down a bit but I know networking is so important.  "
Sep 21, 2012
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Emily's Feedback Group

When Emily's looking for feedback on a topic for a potential article, she'll post a question about it here. If your answer is featured in the article, it's a great way to get some publicity for your small business.Jump in with feedback anytime!See More
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Emily's Feedback Group

When Emily's looking for feedback on a topic for a potential article, she'll post a question about it here. If your answer is featured in the article, it's a great way to get some publicity for your small business.Jump in with feedback anytime!See More
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When Emily's looking for feedback on a topic for a potential article, she'll post a question about it here. If your answer is featured in the article, it's a great way to get some publicity for your small business.Jump in with feedback anytime!See More
Aug 22, 2012

Comment Wall (37 comments)

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At 12:16am on April 18, 2013, Anne Robinson said…

Play dress up games for girls & for kids with me !

At 3:34pm on September 21, 2012, Jennifer Blankenship said…

Hi - thank you. I'm jumping in the deep end and trying to keep up. I realize I need to slow down a bit but I know networking is so important.

 

At 3:02pm on June 14, 2012, Robert Schueler said…

Thank you!!! 

Mr Santa Claus ...might need your heart centered creative geniusness...he is homeless...'the other side' seems to be where the story of The Apple Project lies.....thanks..happy happy happy day!

At 7:49pm on May 1, 2012, Stephen Edwards said…

Thanks for the friends request...within minutes of me joining...now I don't feel like the little fat kid standing around the edge of the pool all summer...lol.

Be encouraged!

At 9:43am on April 30, 2012, Tracey Dean said…

Thank you and very nice to meet you Emily.

At 8:50am on April 11, 2012, Michael said…

The first line of that song popped into my head upon getting your request You should be be proud that you knew that much of it. Wanna know a secret? I Googled the song for the rest...LOL

Gotta love Google!

Have a great day!

At 8:37am on April 11, 2012, Michael said…

HI Emily, 

As the Golden Girl theme song states " Thank you for being a friend. Traveled down the road and back again..."

Cheers! 

Michael :)

At 11:08am on April 3, 2012, Denise Aday said…

Thanks for re-connecting with me, Emily! Good to be back :)

At 11:14am on March 29, 2012, superiorbms said…

Hi Emily. Thanks for adding me!

At 11:16am on March 19, 2012, Martha Mayo said…

Hi Emily! Thanks for requesting "friend!" So happy to accept.

Eager to learn more about your biz and participate here!

Enjoy an awesome day!

Martha

 
 
 

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