Local franchise businesses have a hard time getting noticed by the search engines, but many things have changed at Google over the past 9 months that make local search ranking easier for the small business owner or franchisee.

15 things to get right in Google Places for local search ranking.…

For small business owners employee turnover is a fact of life. One of our clients put it very well the other day when he said, “I am not in the restaurant business. I am running an employee training business because of the constant need to train stream of new employees that I have to hire because of turnover.”

High turnover raises number of issues for all businesses, ranging from having to spend money in hiring and training new employees to impact on business operations and customer…

Australia is a business friendly country which offers various SOPs and incentives to establish business in any of its cities. However, it is to be understood that while establishing a business in Australia, whether small or large, you have to comply with the government regulations so that there are no complications. Here are the major rules or compliances that you must follow in order to start a small business in…

So, I've always prided myself on being an individual. That's it. Very simple. That's my punch line. I've never been one to purchase the most obvious buy in the mall. I would rather look at the other pieces of clothing and mix and match. A dreadful day it was, back in college...I got all dressed and really casual yet cute looking. Walked downstairs to the college event and someone else had on the same exact outfit as I did. In complete horror, I ran back upstairs and changed. I thought to…

When it comes to the story of our lives, we often go off in a frenzy complaining the entire way about how much more we want. As business owners, our continuous complaint tends to surround the desire for more revenue. “What else could we do to increase our revenue? We have a website, filled with information. Our inventory is well-stocked with great items! I personally hand out business cards and flyers at least 5 times a week. What else is there? Hmmm, we could add more pages and products to…

There are so many times when dealing with new clients I automatically place a title on them. It's either a "Player" or a "Go-Getter." The sad thing about it is that there are more players than go-getters. They start off so excited about starting their own business, everything's map out, then they procrastinate for the silliest reasons. Searching the internet on "how-to's" and "should i's", it becomes a regular practice.



Instead jumping around from site to site reading about…

That's right! A messy marketer. What is that you ask? Well, first things first. Are you marketing your business? Are you even ready to market your business? Okay, final question, is your business MARKETING YOU?…

I wrote this article awhile back, but it still rings true so I thought I'd share. Hope you enjoy!

Still on the fence about whether your business should be active on the Social networks like Facebook, Twitter, Pinterest and more? Perhaps you don’t see the value or maybe it still seems like “just a fad” to you.

Well, here is a little reality jolt for you from around the web...…

As a small business owner in a failing economy, eliminating unnecessary expenses in overhead and operations is one of the sure ways to keep your business afloat. Making this decision is critical to your success. Revamping your business to fit the “Go Virtual” business model should be the first step taken in operating your “Smarter Business.”  Choosing this type of model doesn’t have to mean a major re-writing of your business plan or taking out a small business loan.

This is…

How many times have you sat down at your computer to initiate some sort of business-building task and thought "If only my website were ____, I would feel more confident doing ______ for my business!" ?

I'll be presenting a free webinar this Tuesday, April 24th at 1pm ET/12pm CT/10am PT where you will learn the 7 Essential Details to Save you Time and Money on Your next Website project. This will be a content-rich, actionable presentation. And for fun, I'll be drawing…

Remember back in the day, when you'd go to a nightclub and end up visiting at least 3 more by the end of night? Yep, you got it! Club Hopping! A simple way to describe it is when you go from club to club in search of a better experience than the last. When my sisters and I would prepare to go to the nightclub that evening, our goal was to remain in the club we set out for. We didn't have enough money back then to go from place to place. Not to mention, all the gas, time and energy we'd spend…

Formulating a business endeavor that will without a doubt service your potential customer's need is like finding a dog that can undoubtedly replace your dog that you considered a family member for many years. It's a pretty tough task where you'll never get it just right. However, you can get it close enough with room to make it better with time.

You see, a consumer to your business is like icing to cake, it's something that's necessary. Even though you can create a cake without icing,…

What IS a microbusiness?

Glad you asked.  This is what the wikipedia said:

A micro-enterprise (or microenterprise) is a type of small business, often unregistered, having five or fewer employees and requiring seed capital of not more than $35,000 . The term is often used in Australia to refer to a business with a single owner-operator, and no employees.…

Are you a movie producer, playwright, author, etc..? Writing movies, plays, books, short stories, articles, documentaries etc…can be time consuming and demanding work. You should get help with typing your manuscripts and documents. Many times you need all of the help that you can get. You can outsource your manuscripts and have them typed by the Typing Specialist. 

The Typing Specialist can type all of your documents or reports for you.

The typing specialist can come…

Did you know? 1 in every 2 small businesses in the US struggle because of customers that can't or won't pay. This creates an even larger problem for these small businesses because it affects their cash flow (which is the ultimate thing that small businesses must have control over). If these businesses aren’t receiving the money they are owed, it puts a major hitch in their business operations. Small businesses need to aim to solve…

If you’ve had plans to start a blog, or just can’t seem to grasp the whole blogging concept, read on. These basic tips and tools will simplify the process and help you get started on a clear road to business blogging success.

“A blog is in many ways a continuing conversation.” ~Andrew Sullivan…

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Are you looking for a great collaboration tool that gives you many of the features of the big names like WEBEX and GOTOMEETING but without the high cost? How about a FREE FOREVER online meeting tool that let’s you collaborate in real time with up to 15 people and is NOT ad supported?

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There are two distinctly different areas that accept press releases: media outlets and press release websites. Often, businesses submit to both to increase the visibility and searchability of the content, and is a good rule of thumb for marketing.



Just like everything else, there are some benefits and drawbacks for using these type of sites. One of the major disadvantages is that the press don't troll these sites for story ideas.

If you're expecting your story to be picked…

A business utilizes a number of tools to help understand their existing and potential customers. Site analytics, surveys, social influence trackers, customer rating tools and some many more are all part of the package. We test and measure, test and measure, but in the end are we truly learning what our customers really want by using such impersonal tools to do the work…