As a small business, internal culture and employee appreciation can often be put on the back-burner in attempt to focus on more immediate business issues such as client retention or company expansion, just to name a couple.
But as any business owner or manager knows, the way employees view a company from the inside goes a long ways to determining the company's success, immediate and long term. Employees are, after all, the backbone of a company, so it makes sense that they should be…Continue
Added by Anthony Randall on August 30, 2016 at 7:36pm — No Comments
A lot of us have a love/hate relationship with our own capital city. Some of us aspire to one day live in the big bad city, and others avoid the entire area like the plague.
Even those who live anywhere near central London full-time will have strong words to say either way.…Continue
Added by Chloe Hashemi on August 30, 2016 at 7:33am — No Comments
Living in a world of technology means that change is constant – and fast. There are always new trends, developments in science, and recent discoveries that change society and the way people do . Through the help of the web, businesses have been established, funded and, developed from to multinational corporations that earn billions of dollars every year. There is no denying of the wondrous opportunities…Continue
When we talk about CRM we often mean solutions such as software or SAAS technologies which allow us to organize the processes of relationship with clients. It is understandable, because any business and especially e-Commerce one has a huge data amount and it is not possible to manage them without…Continue
Added by Irina Kashina on August 24, 2016 at 8:34am — No Comments
Throughout the day, our feelings are constantly influenced by our surroundings, which goes some way towards explaining the importance of good office design. Increasingly, companies are understanding the key role that the workplace itself can play in keeping employees happy, boosting productivity and even reducing staff absenteeism.
However, in addition to keeping existing staff happy, a truly interesting, imaginative and useful office fit out can also provide a much needed…Continue
Added by Reno Macri on August 24, 2016 at 7:55am — No Comments
Businesses, organizations, institutions and even individuals who want to let the world know about their services can do so through a website. This is an online location where you can post information about products or services that you have to offer to consumers around the world. To a business, a website is a very important asset. Not only does it showcase the product line, it offers visitors a method through which they can get in touch with the business. This can be through direct email or…Continue
Added by Selina Jenkins on August 23, 2016 at 9:25am — No Comments
Marketing automation isn’t likely to go anywhere just yet – with marketing automation vendors predicting huge increases on the market, it is more likely that businesses will have to adjust to this trend. Moving to a tool that enables marketing automation, however, isn’t painless – it is quite expensive, actually. Not only will you have to get used to doing business this way, but you’ll also have to face the data migration, staff training and integration with other types of software. Still,…Continue
Added by Marcus Jensen on August 22, 2016 at 4:22pm — No Comments
There are many factors that contribute to the success of a retail store. In this blog installment I’ll be discussing specific marketing strategies and tactics that could be employed to help build awareness, increase foot traffic and/or repeat business. For the purpose of staying focused, we’re going to assume…Continue
Businesses can need to rebrand their company based on different signs. An owner of a business can look at different market conditions and examine reasons that might cause them to think about changing their brand. They can discover opportunities or pivot their company due to different factors that are affecting their sales or other business functions. It can be…Continue
Added by Elaina Meiser on August 19, 2016 at 7:00am — No Comments
There is a lot of talk in digital marketing circles right now about nostalgia. Huge brands are building websites that look a lot like the sites we saw in the 90’s, Reebok is using an intentionally-bad skateboarding video to sell shoes and social media is more focused than ever on conversation instead of conversion.
One digital channel that seems to be lying dormant in this marketing renaissance is the direct email. A victim of its own success in many ways, email was so popular that it…Continue
Added by Shipra Mittal on August 10, 2016 at 4:00am — No Comments
No matter how experienced, public speaking will always be a challenge for presenters. Apart from stage jitters and technical problems, the way you deliver your speech may also become a huge dilemma. Because of this, it is important to gradually build your presence and credibility as a public speaker, with your voice being one of the most important factors.
Whether you are presenting in a small group or a business conference, your voice should deliver your message clearly, smoothly,…Continue
Added by Rick Enrico on August 8, 2016 at 9:51pm — No Comments
Do you know what a zettabyte is? A terabyte, as most of us are aware of, is made of 1,000 gigabytes; a petabyte is a thousand terabytes; and a 1,000 petabytes make for 1,000 exabytes. Well, a zettabyte makes for a thousand exabytes. Why are we telling you this? Because about 3.2 zettabytes of data is stored all across the world. Pretty whopping when put into perspective, isn’t…Continue
Added by Marcus Jensen on August 8, 2016 at 4:07pm — No Comments
You might not have heard of Tripwire Marketing yet, but you certainly have been exposed to it or even used it in your online business without noticing it. And this is a strategy that you indeed should be mastering at this stage.
Tripwire Marketing is one of the best…Continue
Added by Diana Beyer on August 3, 2016 at 4:42am — No Comments
Being your own boss can seem like the ideal lifestyle but it's not suitable for everyone. In reality, self-employment can be difficult and stressful, and even the most successful business owners feel under pressure sometimes. Before setting up your own business, it's a good idea to ask yourself if you would be able to cope with certain factors that are a part of every business owner’s life. Here are four issues to consider before becoming self-employed.
Can You Deal with Financial…Continue
Added by Roz Andrews on August 1, 2016 at 7:10am — No Comments