Akshara Bala
  • Female
  • Delhi
  • India
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Coming from a background of commerce and company law, Akshara Bala is a digital marketer who strategizes and conceptualises various forms of content. She loves reading and finds technology quite fascinating. When not in front of a backlit device, she can be found doodling and sketching. She is affiliated with QuickCompany, which deals with Company Registration, as well as, Intellectual Property, Trademark registration and other legal compliance issues.

Akshara Bala's Blog

How is a trademark different from a Logo

Posted on October 17, 2018 at 9:20am 0 Comments

While often used interchangeably, logos and trademarks are two different things and significantly differ from each other. A trademark can be several things, including (but not necessarily limited) a company logo. On the other hand, a logo is a visual representation of words and/or images…


What Start-ups need to know about Intellectual Property

Posted on October 11, 2018 at 7:41am 0 Comments

According to the latest edition of the World Intellectual Property Organisation Indicators Report, 2017 by the WIPO, China, United States, Japan, and Germany tops the list of the number of intellectual property…


4 Pressure Points to Incorporate your Business

Posted on October 1, 2018 at 6:03am 0 Comments

While businesses are formed out of ideas, you would need to register/incorporate the entity to ensure its proper legal standing. Metaphorically speaking, incorporation is not the end of the story, quite the opposite in fact. There are a few basic things that you need to have the answers to:

  • Who are the target customers for your products and…

How to pick the right name for your Business

Posted on September 27, 2018 at 8:15am 0 Comments

What’s in a Name?

Just like your name, the name of a company stays with it all its life and is the foundation of the business structure. A misalignment in the basic structure is going to affect the personality and character of the company. A name is one that resonates with people. Take Facebook, Google, Amazon. The name is not descriptive, but distinctive.…


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