Danielle Foley
  • Montclair, NJ
  • United States
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A blog post by Danielle Foley was featured

9 Persuasive Advertising Techniques

Companies use advertising as part of their marketing plan to build awareness and ultimately increase sales of their products and services. Persuasive advertising is used to gain people’s attention, in an attempt to convince a potential customer to try your product for a number of reasons. The key to persuasive advertising is to:fully understand your target markets’ wants and needs;convince them how product or service can benefit them, anddescribe how your product or service has better value and superior qualities than other similar products or services. Below we have listed 9 persuasive advertising…See More
Nov 8
Danielle Foley posted a blog post

9 Persuasive Advertising Techniques

Companies use advertising as part of their marketing plan to build awareness and ultimately increase sales of their products and services. Persuasive advertising is used to gain people’s attention, in an attempt to convince a potential customer to try your product for a number of reasons. The key to persuasive advertising is to:fully understand your target markets’ wants and needs;convince them how product or service can benefit them, anddescribe how your product or service has better value and superior qualities than other similar products or services. Below we have listed 9 persuasive advertising…See More
Nov 8
Danielle Foley posted blog posts
Oct 13
A blog post by Danielle Foley was featured

Why are Backlinks Important for SEO?

Backlinks have become increasingly important for search engine optimization. Backlinks are when one website links to a second website. Essentially, they are links on another website that directs towards your website. The number of backlinks indicates to search engines the importance and value of a certain website. Quality backlinks can also increase website traffic. The more places your website address/link shows up, the more opportunities people will see it and visit your website. Below we have listed important stats and reasons why backlinks are important to rank high in search engines and increase SEO:On average, the search results that show up highest on page 1 will have the greatest number of linking domains above the others in the…See More
Oct 13
A blog post by Danielle Foley was featured

How to Write an Effective Press Release and Get it Picked Up

If you want your press release to be read by a journalist, you need to write like one. Remember to keep the press release simple and concise so that the information is easy to find and digest. Always state the most important information first, then follow with the rest.Writing your press release in the correct format will increase the odds of it earning coverage. You want to ensure that you include all the proper information, while still keeping it quick and easy to follow. The format should be as follows:Company Logo: The first thing you should put on your press release is your company logo, it should be positioned right at the top.Contact Information: Include the ways to contact the person that can answer direct questions about the press release. Contact information should include a name, email, and phone number.Location and Date: You must include the city,…See More
Sep 9
Danielle Foley posted a blog post

How to Write an Effective Press Release and Get it Picked Up

If you want your press release to be read by a journalist, you need to write like one. Remember to keep the press release simple and concise so that the information is easy to find and digest. Always state the most important information first, then follow with the rest.Writing your press release in the correct format will increase the odds of it earning coverage. You want to ensure that you include all the proper information, while still keeping it quick and easy to follow. The format should be as follows:Company Logo: The first thing you should put on your press release is your company logo, it should be positioned right at the top.Contact Information: Include the ways to contact the person that can answer direct questions about the press release. Contact information should include a name, email, and phone number.Location and Date: You must include the city,…See More
Sep 9
A blog post by Danielle Foley was featured

What is Onsite Search Engine Optimization (SEO)?

Onsite search engine optimization (SEO) is the process by which businesses optimize their websites to have it rank high in the search results of Google or other search engines to help gain more website traffic. SEO is critical to small businesses as search engines provide millions of users per day answers to questions or solutions to their problems. Below we have provided a detailed overview of key onsite SEO tactics to implement to help your website rank higher (don’t stress out when reading these, we’re happy to help).Optimize Your Meta DescriptionsA meta description is less than 300 characters that includes the primary keyword at the beginning of the description. This will help search engines understand the content and it will be displayed on…See More
Sep 4
Danielle Foley posted a blog post

What is Onsite Search Engine Optimization (SEO)?

Onsite search engine optimization (SEO) is the process by which businesses optimize their websites to have it rank high in the search results of Google or other search engines to help gain more website traffic. SEO is critical to small businesses as search engines provide millions of users per day answers to questions or solutions to their problems. Below we have provided a detailed overview of key onsite SEO tactics to implement to help your website rank higher (don’t stress out when reading these, we’re happy to help).Optimize Your Meta DescriptionsA meta description is less than 300 characters that includes the primary keyword at the beginning of the description. This will help search engines understand the content and it will be displayed on…See More
Sep 4
Danielle Foley and Angeline are now friends
Jul 29
A blog post by Danielle Foley was featured

4 Reasons Why Your Business Needs a Video Marketing Strategy

Video marketing is designed to increase audience engagement through social activity around a specific video. In recent years, you may have noticed the abundance of videos on Facebook, Instagram, and other social media networks and it is no secret that people are more likely to click on a video and watch rather than read a post. In today’s internet-filled world it is very important that you add video marketing to your integrated marketing communications plan if you want to grow your small business and keep up with competitors. Below we have listed four reasons why your business needs a video marketing strategy.Initiates a Conversation– Videos can be used to relay any type of information. If done right, creating a promotional video…See More
Jul 16
Danielle Foley posted a blog post

4 Reasons Why Your Business Needs a Video Marketing Strategy

Video marketing is designed to increase audience engagement through social activity around a specific video. In recent years, you may have noticed the abundance of videos on Facebook, Instagram, and other social media networks and it is no secret that people are more likely to click on a video and watch rather than read a post. In today’s internet-filled world it is very important that you add video marketing to your integrated marketing communications plan if you want to grow your small business and keep up with competitors. Below we have listed four reasons why your business needs a video marketing strategy.Initiates a Conversation– Videos can be used to relay any type of information. If done right, creating a promotional video…See More
Jul 16
A blog post by Danielle Foley was featured

20 Marketing Tips when Launching an App

  Launching an app can be very exciting, but also very stressful and confusing. There are a lot of decisions to be made and you need to know that you are making the right one. Marketing your app in the correct way and to the right people can ensure that your app launch is a success.  Here are 20 key marketing tips to help launch your new app:1. Create a content marketing strategyCreate a blog/website about your new app a few months before your launch date. This way you will have a following already when the app is launched.2. Start collecting emailsWhen setting up the blog/website for your app, have a web form where visitors can provide their email. This allows you to create an ongoing email list of followers to send emails with…See More
Jul 8
Danielle Foley posted a blog post

20 Marketing Tips when Launching an App

  Launching an app can be very exciting, but also very stressful and confusing. There are a lot of decisions to be made and you need to know that you are making the right one. Marketing your app in the correct way and to the right people can ensure that your app launch is a success.  Here are 20 key marketing tips to help launch your new app:1. Create a content marketing strategyCreate a blog/website about your new app a few months before your launch date. This way you will have a following already when the app is launched.2. Start collecting emailsWhen setting up the blog/website for your app, have a web form where visitors can provide their email. This allows you to create an ongoing email list of followers to send emails with…See More
Jul 8
A blog post by Danielle Foley was featured

5 Tips To Help Define Your Target Audience

  A target audience is a potential group of consumers or organizations that your business would want to reach with your specific marketing message. Being able to identify and understand your target market is crucial in ensuring that you are creating effective campaigns for your product. Below we have provided five tips to help define your target audience to build your brand and understand how to grow your business.1. Understand Your Product or Service’s Unique Benefits/ValueTo define the target market you must understand how your product or service will benefit potential customers so that they are willing to pay for what you’re offering. Also, is your product unique or is there a similar type of product on the market? If your product is similar to a competitor you must prove what features make your product stand out from the competition. If the product or service is unique it will help you paint a clear picture for your target audience. Now you can start determining “who” your target…See More
Jun 18
Danielle Foley posted a blog post

5 Tips To Help Define Your Target Audience

  A target audience is a potential group of consumers or organizations that your business would want to reach with your specific marketing message. Being able to identify and understand your target market is crucial in ensuring that you are creating effective campaigns for your product. Below we have provided five tips to help define your target audience to build your brand and understand how to grow your business.1. Understand Your Product or Service’s Unique Benefits/ValueTo define the target market you must understand how your product or service will benefit potential customers so that they are willing to pay for what you’re offering. Also, is your product unique or is there a similar type of product on the market? If your product is similar to a competitor you must prove what features make your product stand out from the competition. If the product or service is unique it will help you paint a clear picture for your target audience. Now you can start determining “who” your target…See More
Jun 18
Danielle Foley posted a blog post

How to Promote your Blog to Increase Leads

Blogging on a frequent basis is a great way to share your insight, tips, and advice while simultaneously enhancing your inbound marketing tactics. When running a small business it is imperative that you promote your blogs to reach a wider audience, it is also an inexpensive way to drive traffic to your website and draw in potential customers. Below, we have listed the best websites and tips to help you promote your blog and increase leads!When promoting a blog, sharing your blog on social media sites is not enough, unless you are a well-known company with a big following. Fortunately, there are dozens of free websites where you can connect with other small businesses and people in your community and share your blog content to a specific audience. Free websites include:Social Media Sites– (Facebook, Twitter, Instagram, Linked-In) Social media is one of the best…See More
May 23

Profile Information

Business Name
Foley Marketing Advisors
Website URL
www.foleymarketingadvisors.com
Blog URL
https://foleymarketingadvisors.wordpress.com/
Twitter URL
https://twitter.com/FoleyMarketing
Facebook URL
https://www.facebook.com/foleymarketingadvisors
Google+ URL
https://plus.google.com/+FoleyMarketingAdvisorsMontclair/posts
LinkedIn URL
https://www.linkedin.com/in/foleydanielle
Short Bio
Foley Marketing Advisors is a Northern NJ marketing consulting firm whose mission is to help small businesses grow by providing tailored, affordable marketing strategies, programs and services.

Danielle Foley's Blog

9 Persuasive Advertising Techniques

Posted on November 6, 2019 at 2:19pm 0 Comments

Companies use advertising as part of their marketing plan to build awareness and ultimately increase sales of their products and services. Persuasive advertising is used to gain…

Continue

Why are Backlinks Important for SEO?

Posted on October 4, 2019 at 4:18pm 0 Comments

Backlinks have become increasingly important for search engine optimization. Backlinks are when one website links to a second website. Essentially, they are links on another website that directs towards your website. The…

Continue

7 LinkedIn Tips for Increasing Followers

Posted on September 25, 2019 at 6:15pm 0 Comments

Linkedin is about making connections with people (aka “leads”) you know, or want to know. One of the most valuable goals on LinkedIn is to grow a following. Increasing your following leads to a greater organic reach, meaning more people will be looking at the content you post. Below we have come up with 7 LinkedIn tips…

Continue

How to Write an Effective Press Release and Get it Picked Up

Posted on September 9, 2019 at 3:48pm 0 Comments

If you want your press release to be read by a journalist, you need to write like one. Remember to keep the press release simple and concise so that the information is easy to find and digest. Always state the most important information first, then follow with the rest.

Writing your press release in the correct format will increase the…

Continue

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