The use of a project management approach in your business can help you overcome obstacles like miscommunication between team members, client product delivery mishaps, project overruns and missed deadlines to name a few.

Eleanor Mayrhofer, Elizabeth Harrin, Josh Nankivel, Lyndsay Scott and Peter Taylor,…

If there's one thing that credit card companies really understand, it’s branding their credit cards. They know how to create a brand name that customers want to use, and their branding has been so successful that most households now have multiple credit card accounts and use them regularly. If you are running a…

When it comes to branding or business identity, sometimes I think that I'm a little harsh. A little too critical. But, then I'm reminded that building an effective brand requires criticism and scrutiny in order for it to work? By "work" I mean effectiveness, memorability and clarity. Your audience…

Local franchise businesses have a hard time getting noticed by the search engines, but many things have changed at Google over the past 9 months that make local search ranking easier for the small business owner or franchisee.

15 things to get right in Google Places for local search ranking.…

For small business owners employee turnover is a fact of life. One of our clients put it very well the other day when he said, “I am not in the restaurant business. I am running an employee training business because of the constant need to train stream of new employees that I have to hire because of turnover.”

High turnover raises number of issues for all businesses, ranging from having to spend money in hiring and training new employees to impact on business operations and customer…

Australia is a business friendly country which offers various SOPs and incentives to establish business in any of its cities. However, it is to be understood that while establishing a business in Australia, whether small or large, you have to comply with the government regulations so that there are no complications. Here are the major rules or compliances that you must follow in order to start a small business in…

So, I've always prided myself on being an individual. That's it. Very simple. That's my punch line. I've never been one to purchase the most obvious buy in the mall. I would rather look at the other pieces of clothing and mix and match. A dreadful day it was, back in college...I got all dressed and really casual yet cute looking. Walked downstairs to the college event and someone else had on the same exact outfit as I did. In complete horror, I ran back upstairs and changed. I thought to…

When it comes to the story of our lives, we often go off in a frenzy complaining the entire way about how much more we want. As business owners, our continuous complaint tends to surround the desire for more revenue. “What else could we do to increase our revenue? We have a website, filled with information. Our inventory is well-stocked with great items! I personally hand out business cards and flyers at least 5 times a week. What else is there? Hmmm, we could add more pages and products to…

There are so many times when dealing with new clients I automatically place a title on them. It's either a "Player" or a "Go-Getter." The sad thing about it is that there are more players than go-getters. They start off so excited about starting their own business, everything's map out, then they procrastinate for the silliest reasons. Searching the internet on "how-to's" and "should i's", it becomes a regular practice.



Instead jumping around from site to site reading about…

That's right! A messy marketer. What is that you ask? Well, first things first. Are you marketing your business? Are you even ready to market your business? Okay, final question, is your business MARKETING YOU?…