Whether it’s called local search, targeting, or pinpoint marketing, it all boils down to one thing: emphasizing relevancy.
67% of internet searches are affected by geo-location or a specified location. If you’re a local NJ business, it’s crucial to your long-term growth that you seize this opportunity. You absolutely must show up in all the ways that…Continue
Added by Shepard Morrow on June 26, 2013 at 9:00am — No Comments
According to a Dun & Bradstreet* study, ‘businesses with fewer than 20 employees have only a 37% chance of surviving four years (of business) and only a 9% chance of surviving 10 years.’ Restaurants have only a 20% chance of surviving two years. Of these failed businesses, 90% closed because the business was not successful, did not provide the level of income desired, or were…Continue
Added by Laura Humphreys on June 19, 2013 at 7:00am — No Comments
I just watched this amazing speech from Steve Jobs when he knew he was going to die. It moved me as I expect it will you. Watch it by clicking link below then come back and tell me what you think.
Understanding freedom and how important it is to us as human beings is becoming an obsession of…Continue
Added by Laura Humphreys on June 14, 2013 at 7:46pm — No Comments
I saw something interesting on my way home from work yesterday. A new Dodge Charger pulled up next to me at a red light, covered from hood-to-trunk in a massive advertisement graphic for a new local alcohol manufacturer. For a moment, it felt like I had traveled back in time to 2004. You don’t see many flashy company cars these days. Not when most small businesses prefer to spend their ad budgets…Continue
Added by Rob Stachowski on June 14, 2013 at 1:26pm — No Comments
A Business Opportunity !
As a Marketing consultant, that’s what I see when I come across a local business that’s running despite the fact that its website isn’t producing results.
I get excited by the growth that could be achieved. I’ve…
Added by Shepard Morrow on June 12, 2013 at 1:00pm — No Comments
Image memes may be a passing fad, but they've been hot long enough for marketers to consider taking advantage of their popularity. Not sure what a meme is? Read this: http://www.qualitylogoproducts.com/blog/7-things-marketers-should-know-memes-faq/
How do you make use of a Web phenomenon…Continue
Over the past two years I have interviewed over forty successful entrepreneurs. My criteria for an interview subject is that they must have built and sold at least one successful business. Many of them have been serial entrepreneurs – having created more than one business and learned many lessons along the way.
As I’ve talked to these people it has become apparent that they all share certain traits that ultimately lead to their success. If you want to succeed at your business (of…Continue
Added by Laura Humphreys on June 5, 2013 at 7:30am — No Comments