Featured Blog Posts – August 2013 Archive (5)

The #1 Tip to Improve IT Process for Small and Medium Business

The amount of technology that small and medium business implement these days is creating a significant amount of IT process. This in turn can put great demand on the organization to administer and manage these growing and changing processes with limited IT resources. Fortunately, by following this one simple tip, SMB can significantly improve their IT processes and more importantly the…


Added by Mike Mazzolini on August 28, 2013 at 10:00am — No Comments

The Importance of Knowing your Market Segments

Being a business owner in today’s extremely diverse consumer-driven world can be daunting. How does one advertise successfully? The first step is identifying your individual market segments. How can a seemingly homogenous market be separated and categorized? Don’t worry, there are numerous, easily recognizable groups of consumers that tend to respond to certain marketing or promotions in predictable ways. First, you must learn to recognize and try to connect with each type of group, or…


Added by Mickie Kennedy on August 26, 2013 at 4:22pm — No Comments

3 Ways To Make Office Technology Easier

It might be that you, the business owner, possess many technical skills, Perhaps you pride yourself on your ability to fix any machine, whether it's Mac, Windows, or Linux. Maybe you have the latest gadgets, including the most up-to-date Android smartphone and iPad tablet. Understand, though, that your employees might not be so technically inclined.

For all the benefits it can provide, technology in the workspace can be a divisive force. Those who are more adept will think themselves…


Added by Joe Pawlikowski on August 20, 2013 at 11:23am — No Comments

Innovative Strategies for Local Retail Marketing Online

Local businesses don’t have the same resources at their disposal as national brands when it comes to online retail marketing. But here’s the good news: you don’t have as big an audience to reach either. The internet makes it easier than ever to put your resources to more efficient use, targeting just the people who want what you offer.

This strategy of focusing on local relevance has also proven to be effective for local stores that belong to a regional or national chain. Local…


Added by Shepard Morrow on August 2, 2013 at 5:06pm — No Comments

5 Commonly Overlooked Small Business Tax Deductions

By Bert Seither, Director of Operations at Corporate Tax Network

About the author: Bert Seither is the Director of Operations at Corporate Tax Network, a national accounting and business development firm. For nearly 10 years, Seither has assisted small business owners to help put their companies on a path to prosperity.

As the owner of a new or…


Added by Bert Seither on August 2, 2013 at 11:39am — No Comments

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