The countdown to March 30 is on – only a day left!
March 30 is, of course, the day that Facebook will roll out the Timeline layout for all business and nonprofit pages, whether they are ready or not.
When I first heard about this mandate, I immediately got defensive.
“What about all the time-stretched and overwhelmed small businesses and nonprofits, the ones who don’t have marketing departments, the ones who have no time or tech savvy, the ones that…Continue
Added by Julia Campbell on March 29, 2012 at 12:30pm — No Comments
An Internet Gutenberg
When Gutenberg invented the printing press he set the written word free. One of my favorite authors, Stephen…Continue
This post was originally published on CredibleCopywriting.net.
Here’s the thing: I’m a bride-to-be AND I work closely with social media, but for some reason, I’m not a fan of Pinterest. I created an account, and I pinned a bunch of things, but I just didn’t get into it. Maybe it’s because I’m a…Continue
I will begin with a basic description of copyright law with a brief example. A Copyright is best described as a set of rights granted by the government for the expressions of ideas or information.
Quite literally, it is the set of rights the owner has to allow copies of the expression to be made.
Copyright law only covers these eight types of works:
Look at it this way: these are issues that are preventing your email marketing campaign from becoming the best that it can be. These are problems, that you can’t rightfully ignore, that are holding you back from generating leads, sales and conversions.
And if you do neglect addressing and fixing these problems, then you’ll surely fall into email obscurity.
Free doesn’t always mean…
Added by Michael Cusden on March 13, 2012 at 11:06am — No Comments
If you are one of those small business people who took advantage of Microsoft's free website tools and hosting, you’ve certainly heard Microsoft is discontinuing these services effective April 30th, 2012. I found the Microsoft Small Business Live free website and hosting irresistible, so I built one for myself as well as several clients; this was before I found WordPress. Now I…Continue
Added by Lynn Dye on March 9, 2012 at 3:30pm — No Comments
I recently wrote an article about how much I loved the social media scheduling tool, Buffer.
Someone read my article and left a comment describing a very similar tool called Timely.is.
Added by Amanda DiSilvestro on March 8, 2012 at 7:30pm — No Comments
One of the items I always recommend to the businesses I work with, especially those who are new or launching a new website, is blogging for the business. But here, like no other place, I am often met with groans about not enough time or a lack of refined writing skills. We get it, blogging to some may seem like…Continue
Added by superiorbms on March 7, 2012 at 10:30am — No Comments
If you haven't at least poked around on Pinterest yet, now is the time do it. While I don't think it's the right social network for every small business, there are already businesses using it to make a huge impact on the web, find new customers, and increase sales...all with a few eye-catching…Continue
Few bosses enjoy laying staff members off, but unfortunately many have been put in this position due to the tough economic times. If you operate a great office, chances are your staff members are like family to you. In some cases, you spend more time with your staff members than your own…Continue
Added by Sarah Mohr on March 3, 2012 at 10:00am — No Comments
Do you hesitate to put your pricing on your website?
My good friend, Christine Dyer of Bridal Tweet, started a great discussion on LinkedIn recently, where she mentions two big reasons to post…Continue
The term “Search Engine Optimization” often brings to mind visions of large, intimidating companies that can be hired for a small fortune, with promises of having your website listed on the first page of Google. What many small business owners don’t realize, is that most of the techniques used…Continue
Added by Carol M. Aldridge on February 28, 2012 at 10:30pm — No Comments
When it comes to social media – especially that on-going conversation also known as Twitter – many people think that there's some super-secret way to get people to follow you. But, what's really going on is that people are forgetting that the most basic, the most simple tricks are the ones that actually work.
So, whether you're new to Twitter or need a refresher course, here are the 4 overlooked basics to get people to follow you.
Link to Twitter
Added by Michael Cusden on February 28, 2012 at 12:30am — No Comments
Marketing your business is key in generating potential customers. Internet marketing for small business is one way to get your to that. However, many do not know how to market their business, especially on the internet. For many, the reason is fear. You don’t have to be afraid of marketing your business on the web. In fact it can be fun and exciting. You may have been afraid on opening your opening your own business, but you did didn't you? Fears can also motivate you instead of making you…Continue
Added by Elizabeth Silva on February 27, 2012 at 5:00pm — No Comments
Blogging in the current business market is not only effective, it is imperative. Blog writing allows a person or company to quickly create new content for consumers or customers to read while allowing them the ability to provide feedback. There are many key points to keep in mind while making a blog, such as; page set-up, content, providers, maintenance, etc… the focus is keeping the blog simple and adhering to a few simple rules of thumb to keep the buzz on your site and have returning…Continue
For that reason, I've created an open spreadsheet on Google Docs for Bonfire members to list guest posting opportunities on their blogs. I've filled…Continue
First you need to figure out what different types of autoresponders you need.
• A “welcome” autoresponder to any person that signs up for your email, fax, SMS and social media pages. Also, welcome autoresponders is a great tool for any new customer creating an account online or in person.
• “Gentle reminder” autoresponders pokes your wayward customers nicely while reminding them…
Added by Michael Cusden on February 23, 2012 at 11:00am — No Comments
Though a catch phrase favored by the erstwhile Charlie Sheen, “winning” is actually a fantastic way to create an email campaign.
But, what is a winning email campaign?
The best way to look at it is that winning is akin to achieving. So, to create winning email campaigns is to focus on what your goals are. Meaning, what do you want to get out of your email campaign in the first place?
Added by Michael Cusden on February 21, 2012 at 11:30am — No Comments
Blogging can sound like an overwhelming process for many of us. However, it doesn’t have to be. With more and more people reading blogs, it might be a good idea to set one up for your company. When surfing the web you probably run into all sorts of blogs ranging from mainstream to obscure.
Connecting with Customers/Readers
Blogging is a great way to get customer’s feedback (whether it’s good or bad) and allows you to have a better…
Added by Elizabeth Silva on February 17, 2012 at 8:00pm — No Comments
If you have Windows 7, you probably noticed a big improvement in screensavers, desktop themes, wallpaper – whatever you like to call them. They brighten up our screens and days with the different sceneries and themes offered.
Microsoft offers free…Continue
Added by Lynn Dye on February 17, 2012 at 12:00pm — No Comments