All Blog Posts (3,758)

5 Ways to Use Time-Tracking Data to Improve Your Freelance Business

Time is your most valuable resource as a freelancer, and it always seems that there’s never enough. With several online tools to choose from, freelancers and other soloprenueurs are increasingly turning to time-tracking apps to record their billable hours. But there are some other, less obvious ways to use time-tracking data to improve the way you run your business. Here are five of the best.



#1: Avoid Overbooking Yourself

Freelancers often use their…

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Added by Kelly Drill on March 4, 2013 at 2:52pm — No Comments

How to Keep Your Company’s WordPress Platform Safe and Secure

Every smart business owner knows that search engine-optimized blogging is the foundation of good marketing. Content creation increases both your website’s traffic and its worthiness in the eyes of the almighty Google. What most business owners don’t realize, however, is that keeping your blogging platform secure is just as important as blogging itself.

At the moment, roughly half of the top 100 blogs on the Technorati index use…

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Added by Rob Stachowski on February 26, 2013 at 12:02pm — No Comments

Top Five Contracts Small Businesses Should Have

What are the five most important types of contracts for a small business? The (short) answer to this and every other legal question is: it depends.

The top five contracts for someone in construction might differ than a CPA or a dentist. That said, let's look at some of the more basic agreements that small businesses typically run into.

1. Non-Disclosure Agreement. Also known as “NDA”, this agreement simply binds someone to keep a secret. NDAs can be very useful if…

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Added by Veronica Picciafuoco on February 19, 2013 at 12:45pm — No Comments

Web Developers and Web Designers - What's the Difference?

Web developers and web designers – ah! Is it a classic clash of the computer titans or only a case of mistaken identity? It seems some new business owners have a little trouble separating developers from designers. The only thing connecting the two is that both work on a computer (and who doesn’t now!), other than that, there is nothing that really brings them…

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Added by Ryan Bowman on February 12, 2013 at 9:30pm — No Comments

Content Marketing and the 3 Stages of the Buying Cycle

Before you can understand how content marketing plays a role in the three stages of the B2B buying cycle, it’s important to make sure that you know exactly what content marketing is, and at what stage in the Internet Marketing process it needs to be used.

The simplest definition is that it is content that a business creates and shares in order to promote a service that they…

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Added by Shepard Morrow on February 12, 2013 at 3:30pm — No Comments

What to Look for in New Office Space for Your Startup

So your startup is doing well. You’re attracting new business, you’re generating revenue and what began as a five-person operation quartered in your garage is now ready to double in size. And that means one thing – it’s time to look for new office space.

Renting or purchasing new office space is an exciting moment in any business owner’s career. Your business has moved up a tier and you finally have something material to show for it. However, looking for new digs can also be a tricky.…

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Added by Kris Williams on February 8, 2013 at 10:39am — No Comments

Hiring a Developer: How to Get the Most Bang for Your Buck

Reviewing bids from multiple developers? Be sure you’re comparing apples to apples. I recently started a discussion about the differences between fixed-price bids and estimates; but there are other factors to consider when selecting a partner for your web project, and we wanted to touch on some of those as well.

If you want a website for your business, you’ll be faced with a lot of choices like building it yourself, asking a friend…

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Added by Kelly Drill on February 6, 2013 at 12:27pm — No Comments

What To Do With a Challenging Client

When a client hits your 'hairy edge', the point where you're over their needy or demanding nature, it's time to say buh bye.  It's better for them and you.



But how do you fire a client when you like her and feel guilty because you know it's partly your fault for taking her in the first place.  It doesn't have to be a black and white decision.  You can take baby steps towards fixing your working relationship.



Here are 3 steps for getting asking for change with a…

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Added by Dina Eisenberg on January 27, 2013 at 1:30pm — No Comments

5 Steps to Getting More Clients

This is the woe of every new entrepreneur or small business, “How do I get more clients?” When I first started out in business this was really all that was on my mind. I knew that I was doing something incredible, I just needed people to share it with! I did a ton of networking, some internet advertising, and a lot of praying and hoping that somehow people would “find me”. What I didn’t have was a reliable plan of action for how to go about this easily and effectively. This left me feeling…

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Added by Hunter Phoenix on January 24, 2013 at 4:59pm — No Comments

Use Internet Research to Predict the Future of Your Business

From my experience as an SEO and business consultant, search results are typically several months ahead of sales trends, meaning that they can affectively predict the near future of sales.



Why does this happen? It makes complete sense if you think about it for a second. When you buy something substantial, most of the time you don’t just do it on a…

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Added by Shepard Morrow on January 19, 2013 at 1:23pm — No Comments

How Co-working Can Be a Great Option for Your Small Business

If you’re an entrepreneur either looking to move into your first office or simply looking for a change of scenery, co-working spaces can be a fantastic option for you. They are often a little more expensive than renting an office in the traditional manner, but there are a number of reasons why they can be a great office space option for your small business. Peter Ames of Office Genie, a UK marketplace for desk and office space, picks four of the best.

Space is often available right…

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Added by Peter Ames on January 16, 2013 at 8:30am — No Comments

Would Someone Invest in Your Business?

I’m currently looking at my investment portfolio and deciding how much of my wealth I want tied up in businesses… my own and others.  Investing in business is a high risk strategy as so much depends on the people running the business and their understanding of what business really is.  I’m always on my soap box about small business owner operators needing to grasp the basics of what makes their business valuable.  I know what I think, but I wanted to see if other business experts think the…

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Added by Laura Humphreys on January 14, 2013 at 10:00am — No Comments

How to Revive a Failing Family Business with Internet Marketing

If you have a local family business that’s been around for a while but has now gotten into trouble or sales are slowing, chances are good that your success came from providing a high level of service and advertising locally via the Yellow Pages and through word of mouth courtesy of your long term clientele.



Unfortunately, we live in a world where change is happening faster and faster, and lots of small family businesses are getting left behind and…

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Added by Shepard Morrow on January 11, 2013 at 3:25pm — No Comments

My 4 Basic Tenets of Employee Motivation

If you want your startup to succeed, you’re going to have to motivate your employees. It’s one of the basic tenets of business.  There are several schools of thought on how best to do this.  What I’ve learned from growing companies like TicketPrinting.com, though, is that it doesn’t matter what you do to motivate your employees as long as you follow four basic rules.

 

1)      Offer Feedback.  As a startup CEO,…

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Added by Lance Trebesch on January 11, 2013 at 2:30pm — No Comments

3 Steps I Took to Starting a Side Business

Refurbishing old furniture has always been a passion shared between my husband and I. Recently we decided to turn our full-time hobby into a side business for me to run while my husband works his day job. It made a lot of sense – we owned our own workspace and tools and could afford to spend a little on advertising. However, since neither of us has ever even operated a lemonade stand before, let alone a legitimate business, it was still a bit scary.

Thankfully, by doing a lot of…

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Added by Lucy Clark on January 9, 2013 at 12:00pm — No Comments

What It Takes To Be Great

To be great doesn’t happen alone.  Sometimes it’s a great spouse, sometimes it’s a great business partner, but all too often these days it is thanks to an exceptional VA.  What’s a VA you may be asking.  A virtual assistant can help you go from surviving and striving to arriving and excelling. The tasks that  a VA can help you with are vast and finding the right one can feel like a dating game.  The beautiful thing is that once you find someone who shares your vision, it can be the fuel that…

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Added by Brandi Caskey on January 7, 2013 at 10:32pm — No Comments

Price vs. Value: Understanding Estimates for Development Work

Want to build a custom web app? Looking to create a website for your business? Cost will be an important consideration, and you’ll probably request bids from two or more firms. But before you sign on the dotted line, be sure you understand a) the risks behind the prices quoted; and b) how those risks might affect the outcome and cost of your project.

Most web design and development firms present quotes (or proposals) in one of two ways: as a fixed bid or an estimate. Here’s what you…

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Added by Kelly Drill on January 7, 2013 at 1:40pm — No Comments

Starting Your Own Business

Why do people get into business for themselves?  When I present to business groups I often ask people why they decided to start a business.  The answers are always the same.  To be my own boss/to be free to choose how I work/I’m good at what I do… so why should I line someone else’s pockets/I’ve got a great idea, I know it will work…

The reality of owning your own business is that it is hard work, it is high risk, it takes its toll on your time, your pocket and your energy.  In the…

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Added by Laura Humphreys on January 6, 2013 at 6:00pm — No Comments

Are You Missing Out on Customers? Why You Need a Mobile Site

Considering a mobile site for your business? You probably should. Internet users are increasingly accessing the Web via mobile devices. In the five short years since the iPhone hit the market, more than half of US consumers have purchased a smartphone. Of those smartphone owners, the vast majority regularly use their phones to access the Internet. Having a mobile site allows you to serve the needs of both mobile and desktop users while…

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Added by Kelly Drill on January 3, 2013 at 1:09pm — No Comments

What is a Joint Venture and Why Should I Do One?

A joint venture is the collaboration of 2 or more business owners for the purpose of gaining wider exposure to their target market.  Think about it – you have a following of people, your community, your list – call it what you will.  Collaborating with other entrepreneurs who also have lists, who might be interested in your services, and vice-versa, makes for a win-win situation.

There are many ways to conduct a joint venture but the easiest way is to organize a Giveaway Event.  Reach…

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Added by Brandi Caskey on January 3, 2013 at 1:07pm — No Comments

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