When you’re going by an internet retailer for the primary time, what’s the primary thing you take note around the location? Beyond any doubt, there could be appealing photographs of the items for the deal and a list of costs. But what’s likely to seize your consideration is the…

Read about different options for workspaces when you start a business and the pros and cons of each.

Within the last two decades there has been a major change in the world of work and how the average person makes their money. Whereas starting a business was something that seemed reserved for only those with a certain level of finance, luck, or know-how in the past, now, everybody has access to the information needed to give starting a business a go. That…

User engagement refers to the way a user browse through your digital property. Generally, they passively browse it, find out any information or make a purchase. And every interaction point needs to be pleasant for users. Because if it’s not pleasant for users, you would surely find your website lagging behind in search results. Because search algorithms will favor your website only if users find it relevant and stay on it for a longer period of time.

The algorithms will find another…

There is s statement first impression is the last impression. It is true in almost all segments of our life - career, communication, behavior, etc. And, product packaging is not left out of it. People buy a product, which packaging is attractive and offers clear information on a product with a brand name. Attractive product packaging design is the foremost and easiest way to make…

Do you have an extraordinary idea for an online business or already have a business which you want to build up online too? There are various steps and elements involved in setting up an online business. One of those elements is the domain/business name that they use. Potential customers and clients see the business name before whatever else. Positive response to your…

Graphic design is vital for your brand representation, whether you run a big company or a small business. However, it is not that rare that small business owners cut their design expenses. This mostly happens because they lack money, but sometimes they just lack knowledge and business vision. There are multiple benefits of great design, and it can’t be cut if you want to establish your brand and grow your audience. Therefore, here is the list of the essential…

If you are a student at London…

No one knows the future, especially in business, there are certain things that will continue to positively evolve. Some of them are a bit surprising. That said, it's a safe bet to follow these trends to help your business.…

Excellent customer engagement does not happen overnight. It is planned and executed mindfully. The ‘one size fits all’ approach doesn’t work wonders when it comes to pleasing customers before or post-purchase. Customer service should always be personalized.

That is because 70% of…

Making a living or gaining additional income online can be a really fruitful endeavour if you take advantage of the many available opportunities. There is nothing more amazing than having the freedom to work from anywhere. Luckily for us, we live in an age where technological advances have made this possible. Online working opportunities has given entrepreneurs a chance to explore a multitude of avenues and this has made it easier for the everyday person to…

We all want to see our business reach the highest levels of success.

And in this magnanimous world of today, reaching the highest levels of success require individuals to establish a website that easily beats the competition. Since, half the Internet is full of websites which are powered by WordPress, how should one design a product that is not only aesthetically pleasing but also efficient in functionality? It’s the type of plugins which you use at the backend of your…

If you have an online business you know that it is important to keep your site safe and secure. You need to protect your payments as well as the payment information of your customers. There are some security measures that you need to take to protect your online business.

Strong Passwords

It is important to use strong passwords that cannot be guessed.…

Quality assurance testers measure software quality during software development lifecycle. They also aim to track bugs at the very early stages of the project in order to remove them. Most of the QA experts believe that early defect tracking aids testers and developers in communicating effectively and cutting down on costs as well. There are a number…

Let’s first clear the concept of Partnership Program: It’s usually a business strategy adopted by vendors and business owners where they…

Alan wanted to buy an iPad for a while but couldn’t because it always seemed too expensive. One fine day, his friend told him about a coupon website that offered amazing coupons and had a coupon for a discount on iPads too. He got excited and bought the iPad on the same day and got a great discount.

We can all relate to this incident and agree that discounts lure us to change our decisions regarding shopping…

In the world we operate in today, management and leadership are often used as interchangeable terms. In many situations, it may be true that leaders spend time managing people and coordinating operational functions. It may also be true that managers are there to inspire and develop passion in individuals under them. Some leaders will get more involved in business structures than others.

Tim Cook, the CEO of Apple, gets quite involved in the supply chain, whereas Steve Jobs never…

In 2018, Forbes published an article about a study which found a correlation between employee engagement and the appropriate amount of breaks during work. The study specifically…

Having worked with a few charitable organisations over the years, I wanted to share some of the easy ways that businesses can start doing their bit and raising money for not for profit organisations!

When working at a startup, or even a fully fledged business for that matter, it can feel like there is not enough time to do everything that needs to be done. But by scheduling in some time to get together and start…

Artificial Intelligence in Business. The impact of Artificial Intelligence on business. Progressed artificial intelligence (AI) methods are improving business forms from the plant floor to the client's entryway. Used further bolstering its fullest good fortune, AI can possibly change each part of the business: from the store network…