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Often, we get impressed and intimidated by the success of other businesses. And to find out what made them successful, we investigate the strategies they applied. Things that turns tables around for their business. Of course, we do not need generic tips like “Loyalty Programs Always Work.” When it comes to engagement models, we look into the substantial things that worked. It may be a mobile app, a referral program, or a discount scheme.…

Have you ever seen a photo and revisited a memory? According to a survey, 93% of people preserve photos as it reminisces down the memory lane. People upload more than 250 billion photos on social networking sites. Despite the proliferation of photo sharing on social networking sites and saving them in their digitized devices, they hold on to printed albums in their hands. That’s because they can preserve their precious memories even when they lose all the computer data.

But wait, it’s…

Whether or not you are an ecommerce store owner, you must have mulled over questions like, why do people shop online. And what for? And just when you thought that it is just about their needs, you might be wrong. People shop for several reasons. Sometimes, to get over their depression and sometimes just because they are happy. At times they buy resorting to peer pressure, and at times just because they have a lot of money and do not know where to spend it.

Whatever the reasons are,…

Webs stores are an important part of a business in today’s world. The ecommerce industry sustains on the how happy and satisfied a customer is. This industry, however, is expanding rapidly every year. The year ends with many festivals that invite many customers to the website where lucrative offers are available. However, is this the only factor that makes the customer visit your website?

There is a level of saturation that is bound to occur in due course of time.

Why does…

Brick and mortar shops have become mundane, thanks to the boom in ecommerce industry. Today, everyone has an option to log in onto any ecommerce website and select the choice of clothes they wish to buy. Once you make the payment, you only must sit back and relax for the product to reach you. That is not it — you can also avail an option of customizing the product you order.

The traditional printers have been put to rest with the dawn of various product designing tools. That is how,…

Look around you and you will notice the days of “One size fits all” are disappearing. It’s the personalization trend which is growing more and more to a great extent. From mugs to home items, the product personalization has made its space in every industry. And T-shirt or apparel industry is no exception.

It was in the olden days when people did not care about their t-shirt designs, colors and images speak. But now, they do really…

The internet has bought everything closer – literally on your fingertips. The growing trend for web stores has made it static and hence there is a need for some personalization to grow your business. Are you ready to bring the much-needed changes on your ecommerce store? What matters is, are you able to attract the right kind of audience? If you are, you must have heard of the word web-to-print.

The web-to-print industry is not just about customizing…

Although t-shirts are an indispensable part of people’s wardrobes, they often face boredom as it’s the common t-shirts and apparels in there.

People all over the world have their unique personalities, and they differ in terms of need, demeanor, and style. Therefore, they prefer to fill their wardrobes and wear such fashionable clothes that reflect their personality setting them apart and become a center of attraction.

Nowadays, people use humorous, gothic, inspirational and…

As a business owner, one of the most challenging tasks is to take investment decisions. Before implementing any new strategy or technology, one must look to the entire plan and ensure if it renders minimum return on investment. Otherwise, you know the result very well - business losses!

With the emergence of web to print software in the market, the web to print solutions providers might approach you. Many of…

The print market has changed gears and is operating in overdrive. Manifold customer demands require a print business to tighten the belts and get real to render value.

In today’s rapidly disrupting marketplace, no other technology has emerged and evolved more dynamically than Web to Print.

What matters the most today is not only the service or its quality but also the…