User engagement refers to the way a user browse through your digital property. Generally, they passively browse it, find out any information or make a purchase. And every interaction point needs to be pleasant for users. Because if it’s not pleasant for users, you would surely find your website lagging behind in search results. Because search algorithms will favor your website only if users find it relevant and stay on it for a longer period of time.
The algorithms will find another…Continue
Added by Maulik Shah on June 7, 2019 at 2:13am — No Comments
Too many people have great ideas. But not all great ideas turn into successful businesses. Or even get off the ground. One of the most common business ideas that people have these days is starting an e-commerce business. It can go both ways depending on how well you plan and execute the idea.
But there is no sure shot formula that works. There are, of course, things that you should and shouldn’t do if you want a successful business.…Continue
Added by Maulik Shah on June 6, 2019 at 3:41am — No Comments
Major software updates are the norm now. While we look forward to upgrades in our smartphone operating systems, entrepreneurs in the e-commerce industry look forward to ecommerce platforms updates. A platform that frequently updates its features can truly last in the industry.
And one such platform is Odoo. In our post, we are going to explore Odoo’s most awaited update: Odoo 13.
Last year, we saw Odoo 12; it came with a host of updates and new features. To mention a…Continue
Added by Maulik Shah on June 5, 2019 at 1:33am — No Comments
Do you want to grow your Business? Of course, you do.
The actual question that keeps going in your mind back and forth like a pendulum is how you do that? While there is a plethora of tactics, ideas, strategies in your head, sometimes it becomes hard to decide the starting point? What do you focus on?
Especially in the ever-growing IT industry where new businesses and entrepreneurs are…Continue
Added by Maulik Shah on May 16, 2019 at 2:49am — No Comments
The move to the internet happened years ago. We have come a long way from performing simple tasks like sending electronic email to having complex e-commerce stores for everything that we could possibly need.
Electronic stores range from small niche stores to large ones that sell everything. It is a market that is ever expanding. If you are looking to get into the e-commerce business, there is always space. However, that does not mean that it doesn’t require effort. You have to take a…Continue
Added by Maulik Shah on May 15, 2019 at 1:33am — No Comments
An e-commerce store is, after all, a store. When you are walking down a street full of shops that sell clothes, which one are you most likely to go into? Which is the shop that you choose to spend your money at when more than 3 look the same and seem to sell the same clothes? There are companies that sell the same designs at a number of stores, but you can go to only one of them. And according to your taste and experience, you pick one store and you keep choosing it over any other shop. Ever…Continue
Added by Maulik Shah on May 14, 2019 at 1:46am — No Comments
When you are looking to create an ecommerce store, there are a number of steps that you have to go through. You have to figure out what you are going to sell, where you will source it from, who your shipping partner will be, how much you can spend on the whole operation, how many staff members you will need, how to build the e-commerce store, etc.
It can be overwhelming when you figure out that you have to go much deeper into each of these steps to get the value for your…Continue
Added by Maulik Shah on May 10, 2019 at 1:22am — No Comments
Last year (2018), Adobe acquired Magento for a whopping $1.6 billion. Adobe is recognized for its creative cloud suite of products which includes Photoshop, Lightroom, Illustrator, etc.
But they are not stopping at that. They have stepped into the enterprise software industry with Magento. They have quite an impressive stack of enterprise software that helps businesses with their marketing and data…Continue
Added by Maulik Shah on May 9, 2019 at 1:27am — No Comments
This is from the world-renowned series “Game of Thrones.” I am sure you’ve also binge watched it just like us.
Don’t worry, this blog post…Continue
Added by Maulik Shah on May 8, 2019 at 1:30am — No Comments
Earlier, the internet was not a place one naturally navigated to, to find things or to shop. So, billboards, magazines, radio, and television were the only mediums used to advertise. Sports games would have huge billboard ads, movies would have ads in magazines & radio etc. But over the last two decades now, we have had the internet. The Internet has changed how we market our products and services. It has created numerous jobs that are specific to each and every little part of…Continue
Added by Maulik Shah on April 12, 2019 at 3:09am — No Comments
Added by Maulik Shah on April 11, 2019 at 4:59am — No Comments
Automation of various daily activities is not a new concept. It is something we see and do in our everyday lives. We use the products that are born out of the internet of things. It’s in our smartwatches, home hubs, weighing scales, refrigerators, doorbells, our cars, and a million other products in between. The internet in them enables them to talk to each other. However, IoT goes beyond just our personal use products. It has expanded its reach to machines, factories and what…Continue
Added by Maulik Shah on April 11, 2019 at 4:57am — No Comments
Ever since its invention, Odoo has made an impactful impression in the market. With over 300 million users, it is known for providing easy access to its applications to global companies. Their applications have helped many firms to grow and flourish in their respective industries.
And if you are a business which has adopted Odoo to manage their business and…Continue
Added by Maulik Shah on April 8, 2019 at 3:02am — No Comments
If you are the owner of an ecommerce store that is built on the Magento platform, then you must have already heard that the company is ending support for Magento 1 in June 2020. And it is a necessity to migrate your web store from Magento 1 to Magento 2 before the big change. It must seem like it’s away in the future and you have the leisure to pursue this matter later but understanding the migration process, choosing a Magento…Continue
Added by Maulik Shah on April 6, 2019 at 1:51am — No Comments
When it comes to the best audio systems in the world, there are only two brands we can think of: Bose & Sennheiser. The German giant has recently decided to get rid of the homegrown ecosystem for customer data management. And integrated SugarCRM to hear the better sound of the data.…Continue
Added by Maulik Shah on April 4, 2019 at 1:59am — No Comments
Do you want to generate an ample amount of revenue out of your online business? If yes, then you must be aware that digital marketing is the best way to do so. It isn’t easy to market online with competition being global but it’s not impossible as well. There are many ways to go about digital marketing: SEO optimization, Content Marketing, PPC Campaigns, Social Media Marketing, etc. But it is important that you do not get…Continue
Added by Maulik Shah on April 3, 2019 at 1:25am — No Comments
Advertisement is a primary tool of marketing. You advertise a product to spread an awareness among your customer base. This way they come to know about the product and good ads leave a lasting impression on their mind which makes them buy the product. Advertisements used to happen on print media, televisions, or radios before the internet was born. Occasionally, though more often than occasionally, print ads were brilliant. They…Continue
Added by Maulik Shah on April 2, 2019 at 2:52am — No Comments
The cotton mills. The assembly lines. And the microprocessors.
Do you know what’s common in these three?
These were the driving force of first, second and third Industrial Revolutions. Each of them has its inception from industrial agonies of superannuated work processes. Moreover,…Continue
Added by Maulik Shah on April 1, 2019 at 4:25am — No Comments
People say that there are no job descriptions in a startup. Unfortunately, this ambiguity leads to the most common mistake founders make, i.e. trying to do everything on their own.
It is quite understandable that you want things to be perfect, down to the smallest detail. And when it comes to your e-commerce website, this perfectionism becomes necessary. But…Continue
Added by Maulik Shah on March 22, 2019 at 4:41am — No Comments
Every year Magento manages to handle over $100 billion of gross in merchandise volume. There is no doubt that Magento is one of the most popular eCommerce platforms trusted by thousands of merchants worldwide. As startups, SMEs, and large-scale corporations love this platform, Magento has a secured place among the top eCommerce platforms throughout the years. …
Added by Maulik Shah on March 14, 2019 at 2:27am — No Comments