Ok here comes another rant. Something else I feel PASSIONATE enough to SHOUT ABOUT IT. Today’s outpouring is about your brand… and why if you seriously want to grow, you must take this subject very seriously indeed.
I do believe the power of a company’s brand is the single most misunderstood and under appreciated aspect of doing business.
I also believe…Continue
Added by Laura Humphreys on August 30, 2015 at 9:18pm — No Comments
I don’t have time to write this blog. But I can’t sit at my desk in integrity and not write it. Because I’ve owned a number of businesses and I have been to the dark side. And when my mission is to set business owners free, I can’t ignore the blackhole that seems to engulf certain entrepreneurial spirits amongst us.
This week I’ve read about two young…
In this video, I’m talking to a large group of business owners about creating success in business. And as those who know me will tell you, my definition of success when it comes to business is … to build an asset that ultimately feeds you financial freedom for the rest of your life.
If you ever want to sell your business (and even if you don’t) there are 9 key…Continue
My early mentor in business was Robert Kiyosaki. I studied with him all around the world, long before he wrote the Rich Dad Poor Dad books. One day, at his business school in Hawaii I was sitting next to him at dinner. We were talking about finding your life purpose and building a business around this. I asked Robert how to find my purpose, my passion. He replied,…Continue
Added by Laura Humphreys on June 7, 2015 at 7:17pm — No Comments
If every business owner started their business knowing it was meant to be an asset not a job, we would be a nation of wealthy entrepreneurs and one of the leading economies in the world. My mission is to help every business owner I come into contact with grow a business as it should be… something extraordinary that they can eventually exit from and leave a legacy of greatness.…Continue
Added by Laura Humphreys on June 3, 2015 at 6:00pm — No Comments
In recent months my business partner, Mike Brunel*, and I have been helping a number of small business owners overcome their blocks to business growth. And as we dig deeper into what it really takes to grow a business, we have had an epiphany that we’d like to share with you…
There are 2 critical factors to business success that NO ONE talks…
Added by Laura Humphreys on May 14, 2015 at 9:30am — No Comments
The Liber8 team held a powerful workshop a few weeks ago. Twelve people in a room had the courage to look at their mindset around money, wealth and business. On their feedback sheet after the workshop, 80% of them mentioned the realisation that a business should be an asset not a job, and the keys to getting there were key out-takes for them. This is what we teach at Liber8.…Continue
Added by Laura Humphreys on May 10, 2015 at 9:39pm — No Comments
If you have a few minutes, take a look at this interview with me on TVNZ Good Morning show earlier this week. To be honest I was quite thrown by the questions asked. I had expected it to be a jolly chat about my book, with a view to inspiring some talented mums at home to consider the…Continue
Added by Laura Humphreys on June 25, 2014 at 11:00pm — No Comments
There are only two things I look for when it comes to choosing a business owner I want to work with, or who I invite to join my mentoring programmes. If I see these two things I know this business owner has a chance at building something amazing – with a little guidance, a lot of determination and a commitment to thinking strategically.
So what are they? These two…Continue
Added by Laura Humphreys on June 5, 2014 at 5:37pm — No Comments
Before you read this blog please take a moment to watch this quick video about Kathleen Turner of Tate’s Bake Shop – the story of a woman who lost it all then rebuilt it – with major success.
I love how towards the end of the video, Kathleen King talks about the reason for success behind…Continue
Added by Laura Humphreys on May 14, 2014 at 9:54pm — No Comments
One of the first questions I ask when I present to business groups is: ‘Why are you here? Why are you in business? Why on earth have you left the security of a job with regular pay to start your own business, with all the uncertainty…Continue
Added by Laura Humphreys on April 23, 2014 at 3:23am — No Comments
I had an interesting debate on Linked In recently after I posted my blog ”Some frightening statistics about small business” onto a discussion group. I thought my point was that if more small business owner…Continue
Added by Laura Humphreys on March 31, 2014 at 10:16pm — No Comments
Talking to a client today about how tiring her month had been with a roller coaster of ups and downs and good and bad, I found myself talking to her about my golf recently and how I was enjoying the ups and downs of it all. It occurred to me that business and golf are similar in many ways. Here are just six reasons why owning your own business is like playing golf:
Added by Laura Humphreys on March 30, 2014 at 8:39pm — No Comments
My mantra for small business owners is simple: Don’t create a job, build yourself an asset. When you own a business you have the opportunity right there in your hands to build something that can create financial security for you in the future. You are going to work hard anyway, why waste this valuable time just paying yourself to…Continue
Added by Laura Humphreys on March 26, 2014 at 7:25pm — No Comments
Added by Laura Humphreys on March 23, 2014 at 8:06pm — No Comments
How did we take a small Wellington based radio sales consultancy business and turn it into a global success story servicing 400 worldwide markets and selling to 320,000 people? It all started with a Dictaphone. In the early days we worked out that we could show radio media companies how to move…Continue
Added by Laura Humphreys on March 11, 2014 at 12:54pm — No Comments
As anyone who has worked with me will tell you, I’m an avid fan of branding. I look at a client’s brand and ask myself, does it tell me something exciting, original and impactful about their business? Does it set the foundation for everything the business stands for? Does it place them instantly a head and shoulders above the competition?
Often times the answer is no…Continue
Added by Laura Humphreys on March 5, 2014 at 5:16pm — No Comments
Guest blog by Mike Brunel.
I am continually asked why my advertisers leave me after a few campaigns. I do not think for one moment that has not happened to you. It has me, several times, and every time it does I…Continue
Added by Laura Humphreys on March 5, 2014 at 5:12pm — No Comments
I’ve interviewed many wealthy entrepreneurs as part of my mentoring programmes, always seeking to find out what makes them so successful. How do they build businesses that achieve such growth and generate such great financial returns? The number one trait that comes through without exception is their ability to look into the future and see what their business…Continue
Added by Laura Humphreys on February 26, 2014 at 5:02pm — No Comments
If you are serious about selling your business one day, it’s important to have a good idea who might want to buy it. Imagine spending 10 years building a business you intend to sell only to realise you have created something nobody wants to buy. If you build a business with a buyer in mind, you have a much better chance of building something they really…Continue
Added by Laura Humphreys on February 26, 2014 at 4:58pm — No Comments