If you want your business to become the go-to brand for local customers, capture passing trade and expand its operational footprint, combining online and offline tactics is essential.
Focus solely on offline strategies and you’ll miss the opportunities digital offers to connect with online customers when they need your services most — but ignore real world networking opportunities and you’ll never have valuable face to face interactions that build trust.
So it’s best to adopt a…Continue
Added by Endri Hasanaj on June 22, 2018 at 3:52am — No Comments
You’re the person in your office appointed to book the travel arrangements for your colleagues. That means making sure their journey goes off without a hitch, finding them a hotel close to whatever meeting they’re attending and, if you’re extra-helpful, booking them a nice meal nearby.…Continue
Added by Endri Hasanaj on May 14, 2018 at 11:58am — No Comments
Just having a lot of property listings isn't going to be enough to impress buyers on an international level. Learning how to source and make use of market intelligence across the world is the best way to generate interest and raise your international profile overseas. Showing your international clients that you offer a factotum service that encompasses everything from start to finish will also help to instil confidence in your real estate business. Knowing that you can take care of every…Continue
Added by Endri Hasanaj on April 1, 2018 at 1:25pm — No Comments
If you are planning to break into the beauty business this year, or you plan to take your existing beauty business to then next level, then these valuable tips will give you the push you need.
1: Specialise in a niche
Whether you plan to offer new treatments, such as non surgical liposuction in London, or specialist facial treatments using all-natural ingredients,…Continue
Added by Endri Hasanaj on March 27, 2018 at 12:33pm — No Comments
If you’re developing a startup business plan, it doesn’t always pay to rely on products that are highly specialised — unless you’ve identified a genuine demand.
But British people do appreciate things that are a little different — whether they’re excellent engineering products or eccentric shoes.
So maybe thinking outside the box is the key to a breakthrough — here are four weird and wonderful niche products that converted to commercial success.
Added by Endri Hasanaj on March 14, 2018 at 11:24am — No Comments
Our workplaces have now become a focus for helping to improve our health and well being. This is why a lot of business owners are throwing themselves into redesigning and redecorating their office workspaces to improve the working environment for their staff and visitors.
Feng Shui has been used for many years to create a good flow of energy and balance within our homes,…Continue
When you want to make a splash in the world of business, filling a gap in the market with special products and services provides you with a ready-made Unique Selling Proposition (USP).
Businesses using this model can cover the entire service spectrum — with offerings that range from quirky and creative to highly technical.
So if you’re struggling to think outside the box for your enterprise, here are four niche businesses making their…Continue
Added by Endri Hasanaj on February 9, 2018 at 3:37am — No Comments
You’ve sauntered into your office in a tracksuit looking like Tony Montana’s long-lost brother. It’s not a good look. People have avoided staring at the dark burgundy of your sports jacket, and no one’s mentioned the 15 sovereign rings you’ve somehow managed to fit on your pudgy fingers.
But in the back of their heads, they’re thinking, “What is he wearing?”
This could apply to…Continue
Added by Endri Hasanaj on January 31, 2018 at 10:16am — No Comments
Your small business idea is hotter than a coal fire, it’s got investors on tenterhooks and its lighting up the internet like a comet flaring through the night sky.
But you’re suffering one problem – as soon as investors visit your business premises, they become damp squibs to your concept.
Why? Because your workplace looks about as appealing as a fetid Greek salad.
First impressions count – which is why your office has to look spectacular if you want to keep prospective…Continue
Added by Endri Hasanaj on January 15, 2018 at 4:49am — No Comments
The average SME isn’t exactly rolling in cash. Instead, they’re trying to cut corners while still maintaining at least a semblance of amazing customer service.
But if you’re a business owner who’s struggling to make ends meet, there’s one element of your company you can’t compromise – your working premises.
Just like a great product, your working space will leave a lasting impression on customers. And it’s up to you if that impression is good or bad.
Luckily for you,…Continue
Added by Endri Hasanaj on January 7, 2018 at 8:16am — No Comments
Running any business is challenging — so owners and bosses naturally seek solutions that offer peace of mind.
That’s doubly true when it comes to testing and compliance — precisely assessing the quality of raw materials, products, service and staff practice is essential to remain profitable, productive and above board.
If you’ve got some expertise you might carve a lucrative slice of this sector — here are four ways to make your mark in testing, compliance and…Continue
Added by Endri Hasanaj on December 24, 2017 at 12:11pm — No Comments
Making enough cash online to support yourself sounds heavenly for many hard-pushed office workers.
Ditching a stressful commute, setting your own hours, working in your underwear and listening to whatever music takes your fancy are but a few brilliant benefits.
But with so many digital vocations to choose from, which one’s best for you?
Here are four hacks for making a living online.
If you can work out a novel way of selling a…Continue
Added by Endri Hasanaj on December 19, 2017 at 5:07pm — No Comments
The web can help small businesses reach customers and markets they’d never have dreamed of 20 years ago.
But the digital world moves so swiftly that simply having a website’s not nearly enough.
If you want to make the most of digital resources to boost your business you’ll need to take a strategic approach that requires regular tweaks.
With that in mind, here are three digital hacks for SMEs.
Digital marketing is…Continue
Added by Endri Hasanaj on December 6, 2017 at 5:40pm — No Comments
Running a small business can allow you to offer customers a brilliant bespoke service that’s difficult to match when you scale up to national level.
But getting customer service right only covers one aspect of customer experience — to go the whole hog you’ll have to think about every interaction your company has with consumers.
So if you’re ready to stand out from the crowd, here are four ways small businesses can smash customer experience.
Added by Endri Hasanaj on November 22, 2017 at 9:31am — No Comments
HR departments perform important functions for any corporate body.
They’ve always dealt with time-consuming tasks involving payroll and taxation — first with reams of paperwork and later using digital devices.
In some organisations their remit expanded to monitoring staff welfare and mediating in low-level disputes between management and workers.
But technological advances and evolving business cultures mean that large HR departments stuffed with human staff are fast…Continue
Added by Endri Hasanaj on November 18, 2017 at 4:39am — No Comments
It’s fair to say that this isn’t a golden era for the reputation of the offshore financial industry.
There’s an international and EU crackdown on tax avoidance and the Paradise Papers leaks have led to further scrutiny of influential public figures using offshore instruments to tweak their tax arrangements.
But there are legitimate reasons to use offshore…Continue
Added by Endri Hasanaj on November 15, 2017 at 6:34pm — No Comments
Since the start of civilised society, economic growth has been dependent on the organisation of the means of production and distribution.
Added by Endri Hasanaj on November 8, 2017 at 4:55am — No Comments