Starting as a blogging medium in 2013, WordPress has now become one of the popular content management systems in the world. With thousands of plugins and add-on features, this highly flexible platform helps you to build your own Ecommerce website from scratch.

WordPress for E-commerce: How does it work?

WordPress is not considered as a mere blogging platform anymore. With its fabulous features and flexibility, it is now used as a dynamic and powerful platform to develop websites including E-commerce stores.

The platform was not originally built with the E-commerce functionality however by installing some plugins to this software you can enjoy the benefits of a great looking, fully functioning E-commerce website.  When it comes to developing a large-scale E-commerce site, WordPress plugins such as WooCommerce, WP E-commerce, Ecwid E-commerce Shopping Cart etc. meets all your requirements.

To build a customizable online store on WordPress platform with user-friendly features and fantastic security options, you just need to install & setup Woocommerce in WordPress from online. From setting up your store, shipping, payment, security to inventory managements; WooCommerce takes care of everything. Big websites such as Bata, WooThemes etc. are built on WordPress platform.

Let’s have a look at some advantages of using WordPress as a platform for an E-commerce website.

Cost effective and no ongoing fees

WordPress is an open source and free of cost software. With WordPress for E-commerce, you have to only pay the site hosting fees, payment processing fees, domain name charges and other similar fees. The absence of monthly ongoing subscription fees makes it convenient for you to start a website from scratch with minimum investment.

Easy Caching Options for site’s Performance

By decreasing the loading time of a website, caches play a significant role in enhancing the performance of the site. There are several free caching plugins like W3 Total Cache, Hyper Cache etc. that you can use for your WordPress E-commerce site, to improve its overall performance.

A Great level of Flexibility makes it Easy to Use

The intuitive interface of WordPress makes this platform user-friendly. You do not need to be a computer junkie or hire WordPress expert to use this software to create an E-commerce site. Initially, you might find this platform a little challenging to start your E-commerce website, but once you get a hand on it, you will understand how incredibly easy to use WordPress is. It has all the functionality and adaptability to be a long-term platform for hosting a comprehensive online shopping solution.

Flexibility with Layout of the Site

Having a good layout for your E-commerce website is essential to survive in the cutthroat online marketplace. With WordPress, you can change the themes of your site smoothly and instantly from anywhere in the world. To make the most of any website design, the WordPress theme should be compatible with the existing plugins. While setting up the website, start with default Storefront theme and then shop for high-quality WooCommerce compatible premium themes.

Easy and Flexible SEO for E-commerce sites

When it comes to SEO for E-commerce sites, WordPress has some exceptional benefits to offer. The various SEO plugins for WordPress E-commerce site like Yoast, Squirrly, Scribe can instantly optimize your website for better SEO ranking. Allowing you to customize and control the SEO element for each page, it helps you to achieve the specific goals of your website without much knowledge of HTML, PHP and FTP.

Unlimited Plugins for great customization

Plugins are software components that can enhance the functionality of your WordPress website by adding some specific features to it. Using plugins you can add n number of features to your website without any knowledge of complex coding. From starting an online store, SEO optimization, security, design layout to payment cart you have thousands of flexible plugins available for WordPress.

Automatic Responsive Web Design

With the growing popularity of smartphones, responsive web designing has now become a must for any website to survive the competition. There are a lot of flexible WordPress website themes that you can choose to achieve responsive web design for your site. The WordPress themes automatically adapt to mobile devices, enabling your WordPress E-commerce site to appear clearly on any display.

With WordPress theme E-commerce site, you can enjoy seamless integration with social networking platforms like Twitter, Google accounts, Facebook etc. Regardless your technical expertise, WordPress can be used as an effective E-commerce platform.


However, if you are sceptical about maintaining a full-fledged, large-scale WordPress based E-commerce site, you can seek help from a Custom WordPress Development Company who provide round the clock assistance for their clients. As it allows for flexibility, adaptability and immense security for your E-commerce site, WordPress can be considered as one of the best CMS platforms to develop a business website.

Original Article Source: Can WordPress Be Used For E-commerce?

Views: 114

Comment by Moses Lynch on June 3, 2018 at 3:33pm

Of course yes. There are many useful plugins for this purpose. For example I recently made small website for airline company on Wordpress. I found very suitable theme for it on Templatemonster and we decided to use it(here is a link). Design is cool, all work great!


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