Finding the right mobile development agency is the first step towards building a solid marketing plan for your business. That’s why it’s essential to take time to identify the right company more than anything else.
Today, thanks to the internet and the advent of mobile technology, there is no limit to companies that create mobile applications. In fact, a simple online search will prove this true. However, with the availability comes the difficulty in making a choice. All these companies have different offerings that may attract clients – but not all of them are excellent choices for everyone.
It is for that reason that you cannot just hop online and pick the first options that come your way. If you are keen on getting the most out of your application, then it’s crucial to do thorough research to ensure the mobile development agency that you select is fit for the job. But how do you do that?
Here is how to find the best app development company for your business:
Look for experience
Some things won’t need experience – just a little bit of knowledge – but app development isn’t one of them. Apps require deep expertise in coding, software and other tech stuff. It also needs one to be well versed with technology and industry development as well as marketing. So, your first step should be to try and find a company that has adequate experience to create the kind of app you are looking for. The best way to determine this is by finding out how long they have been in business and whether or not they have served clients with similar needs as you.
Ask for samples
You cannot just take their word for it, go right ahead and ask for some samples of their previous works. It will be a good idea if the samples they provide are related to your industry – as it will give you more insights into the kind of outcome you should expect. With the samples, you can look at things like the ease of navigation, visual appeal, responsiveness, user interaction, the size of the app, integration with other platforms, among other things. All these things will determine your experience as well as that of your users, and eventually, the ROI that you’ll get from the app.
Check the developers’ skills
Again, you want a developer with the right skill sets. Note that not all mobile developers are sufficiently skilled. Test their skills on the following parameters: working software, completed tasks, code readability, speed, number of bugs, third-party grading, test coverage, and so on.
Go for end-to-end app creation
This point goes in tandem with the ones listed above – as a business person (especially if you are an SMB or startup), you definitely are keen on getting external help with all aspects of your mobile application – including design, strategy, development and usually the post-launch maintenance and marketing. But not all app development companies do this. Its why you need to be careful whom you choose, as it will determine whether you will get the end-to-end app creation services or not.
Find out about design and development
It’s easy to ignore some aspects such as design and development, especially if you are not so tech savvy, but you shouldn’t. If you already have a complete business plan or extensive specification documentation and just need a company to help you work on the UI/UX design and development of your application, it’s in your interest to find a company that provides UI/UX professional that’s dedicated to your project. You shouldn’t work with companies that integrate design as an afterthought. Whenever possible, use the same company for both development and design because
Check past client reviews
It’s not uncommon for companies to blow their trumpets. Unfortunately, this won’t always give you the most accurate detail about what you should expect. That’s why experts recommend checking what the company’s past clients are saying about them. Third party review websites review companies as well and may act as an excellent resource for your needs. Take time to read reviews and customer testimonial to see what others think of the company. You can even ask the company for contact details of two or three of their past clients so you can follow through.
Consider your budget
Many business people use a budget to determine whether or not they will work with a company. To some extent, it makes sense. However, price shouldn’t be the only factor. Some companies provide low-ball offers to lure in unsuspecting clients and end up charging more or delivering poor quality services. Usually, this will cost you more than what you’d pay if you worked with a legitimate company that charged a little higher for quality services. So, ideally, you should consider the above aspects first, before looking at the price.