Top 3 Reasons Voice AI is driving the future of Auto

In today’s day and age, autonomous vehicles are gaining a lot more attention, but still, it is far from becoming a widely accessible reality for general consumers. The thing that is garnering and is tangible is how voice Al assistant is redefining in-car experience for drivers by making them a lot safer, smarter, user-friendly and most importantly- hands-free.

What a personal digital assistant does is enable full conversations that also support complex requests from the drivers' end. With the Advanced Driver Assistance Systems (ADAS) coming in play, it has revolutionized the safety factor of connected cars. What Automakers are currently doing is adding this technology to the automobiles to secure the whole driving experience for the consumers. The cars that are that are being developed nowadays are well equipped with a digital personal assistant.

Keeping everything in mind, the top 3 reasons why Al assistant is driving the future of auto-

  • Consumers want greater connectivity

The increase in demand by the consumers for more connectivity has therefore led to a continuous process of churning out something new. When specifically talking about in-car experiences, many drivers can already access to GPS, weather,  traffic reports, music and many more. But there are no stopping consumer expectations. They want to be in charge of everything like doors, air-conditioning and be able to access information like meeting schedules, sending texts to friends and family hand-free and the nearest gas station. Voice AI is the key feature to help automakers do just that.

  •  Enhancing safety on the roads

One of the prime concern is safety, and it is the most valuable benefit that comes along with voice-assistant. In 2016, the National Highway Traffic Safety Administration (NHTSA) reported that 481,000 vehicles were driven by people who were using their cell phones while driving, and 391,000 were injured in crashes that involved a distracted driver. In 2016 alone, 3,450 people were killed as a result of distracted driving. What’s more alarming is that it’s widely believed that the number of crashes, injuries, and deaths caused by distracted driving are underreported.

What shocking is that a genuinely seamless and efficient voice assistant can help prevent drivers from taking their eyes off the road.

  • The future of autonomous cars

From a very long time, self-driving cars were considered as the future of the automotive industry, and according to Intel, AI-powered driverless cars will establish a brand new market called “the passenger economy” that will be worth $7 trillion by 2050. Many companies are working towards launching autonomous vehicles and is becoming a crowded space. Voice technologies are playing a vital role, and it has the potential that it can directly impact this new market by giving brands with a superior UX an edge over their competitors. And because autonomous cars have yet to become a widespread reality, profits and brand awareness will be higher for the first company that successfully launches a widely-available solution.

HARMAN Ignite is a complete automotive suite by HARMAN that powers connected cars. It also has a digital personal assistant that is capable of taking user commands and processing the instructions. It can also be brought in use as a security check in the automotive vehicle. The technology is inspired by personalisation and authorisation. The AI assistant has an intelligent safety check that gives access to private information only when it is the designated driver. Moreover, it is widely used by fleet owners offering CaaS. The car can only be operated when authorised entry is made in the car. This has increased the security multifold and made connected vehicles a viable option.

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