Danielle Foley
  • Montclair, NJ
  • United States
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A blog post by Danielle Foley was featured

20 Marketing Tips when Launching an App

  Launching an app can be very exciting, but also very stressful and confusing. There are a lot of decisions to be made and you need to know that you are making the right one. Marketing your app in the correct way and to the right people can ensure that your app launch is a success.  Here are 20 key marketing tips to help launch your new app:1. Create a content marketing strategyCreate a blog/website about your new app a few months before your launch date. This way you will have a following already when the app is launched.2. Start collecting emailsWhen setting up the blog/website for your app, have a web form where visitors can provide their email. This allows you to create an ongoing email list of followers to send emails with…See More
Jul 8
Danielle Foley posted a blog post

20 Marketing Tips when Launching an App

  Launching an app can be very exciting, but also very stressful and confusing. There are a lot of decisions to be made and you need to know that you are making the right one. Marketing your app in the correct way and to the right people can ensure that your app launch is a success.  Here are 20 key marketing tips to help launch your new app:1. Create a content marketing strategyCreate a blog/website about your new app a few months before your launch date. This way you will have a following already when the app is launched.2. Start collecting emailsWhen setting up the blog/website for your app, have a web form where visitors can provide their email. This allows you to create an ongoing email list of followers to send emails with…See More
Jul 8
A blog post by Danielle Foley was featured

5 Tips To Help Define Your Target Audience

  A target audience is a potential group of consumers or organizations that your business would want to reach with your specific marketing message. Being able to identify and understand your target market is crucial in ensuring that you are creating effective campaigns for your product. Below we have provided five tips to help define your target audience to build your brand and understand how to grow your business.1. Understand Your Product or Service’s Unique Benefits/ValueTo define the target market you must understand how your product or service will benefit potential customers so that they are willing to pay for what you’re offering. Also, is your product unique or is there a similar type of product on the market? If your product is similar to a competitor you must prove what features make your product stand out from the competition. If the product or service is unique it will help you paint a clear picture for your target audience. Now you can start determining “who” your target…See More
Jun 18
Danielle Foley posted a blog post

5 Tips To Help Define Your Target Audience

  A target audience is a potential group of consumers or organizations that your business would want to reach with your specific marketing message. Being able to identify and understand your target market is crucial in ensuring that you are creating effective campaigns for your product. Below we have provided five tips to help define your target audience to build your brand and understand how to grow your business.1. Understand Your Product or Service’s Unique Benefits/ValueTo define the target market you must understand how your product or service will benefit potential customers so that they are willing to pay for what you’re offering. Also, is your product unique or is there a similar type of product on the market? If your product is similar to a competitor you must prove what features make your product stand out from the competition. If the product or service is unique it will help you paint a clear picture for your target audience. Now you can start determining “who” your target…See More
Jun 18
Danielle Foley posted a blog post

How to Promote your Blog to Increase Leads

Blogging on a frequent basis is a great way to share your insight, tips, and advice while simultaneously enhancing your inbound marketing tactics. When running a small business it is imperative that you promote your blogs to reach a wider audience, it is also an inexpensive way to drive traffic to your website and draw in potential customers. Below, we have listed the best websites and tips to help you promote your blog and increase leads!When promoting a blog, sharing your blog on social media sites is not enough, unless you are a well-known company with a big following. Fortunately, there are dozens of free websites where you can connect with other small businesses and people in your community and share your blog content to a specific audience. Free websites include:Social Media Sites– (Facebook, Twitter, Instagram, Linked-In) Social media is one of the best…See More
May 23
QServices Inc commented on Danielle Foley's blog post '7 Tips for Using Instagram to Grow Your Business'
"Great Tips Danielle! Keep sharing!"
Apr 30
2 blog posts by Danielle Foley were featured
Apr 30
Danielle Foley posted blog posts
Apr 30
A blog post by Danielle Foley was featured

How to Find Your Competitors’ Information for Free

Competition is inevitable in the business world, researching and keeping up with your competitors is an effective strategy for growing your small business. Below we’ve provided key tips and tools you can use to find your competitors’ information for free!1. Online research tools/appsSpyfu.com – A great resource.  It identifies the keywords that websites are showing up for within search results, as well as keywords that websites buy on Google Adwords. Spyfu.com gives you interesting information on your competitor with visual charts and detailed reports. A lot of information is given for free but for a full detailed analysis, you must pay a fee for their website.Alexa.com – Not only will Alexa give you tools for SEO and PPC strategy but it also allows you to view the analytics of your website and your competitor’s website. It estimates website rankings, breaks…See More
Apr 10
Danielle Foley posted a blog post

How to Find Your Competitors’ Information for Free

Competition is inevitable in the business world, researching and keeping up with your competitors is an effective strategy for growing your small business. Below we’ve provided key tips and tools you can use to find your competitors’ information for free!1. Online research tools/appsSpyfu.com – A great resource.  It identifies the keywords that websites are showing up for within search results, as well as keywords that websites buy on Google Adwords. Spyfu.com gives you interesting information on your competitor with visual charts and detailed reports. A lot of information is given for free but for a full detailed analysis, you must pay a fee for their website.Alexa.com – Not only will Alexa give you tools for SEO and PPC strategy but it also allows you to view the analytics of your website and your competitor’s website. It estimates website rankings, breaks…See More
Apr 10
shruti gave a thumbs up on Danielle Foley's blog post 'Enhancing Engagement and Conversion Rates with Effective “Call-to-Actions”'
Mar 31
Danielle Foley posted a blog post

Enhancing Engagement and Conversion Rates with Effective “Call-to-Actions”

Known as a CTA, a “Call-to-Action” is a way to compel a viewer to take immediate action. It is a link that connects the viewer to the website’s or ad’s intended action like making a purchase or scheduling an appointment. This is often done through buttons like “Learn More”, “Donate” or “Call Now”. Websites are created for the purpose to draw attention and grow your business, so it is imperative that your website directs visitors to take some form of action. Below are 4 ways how enhancing a website’s engagement and conversion rate with effective “Call-to-Actions” can grow your small business.Keeps the Viewer’s AttentionWithout a CTA, a visitor viewing your website or ad does not have a clear direction on where to go next. This can often lead to the user leaving the webpage which leads to low website traffic. A CTA guides the viewer to the next step of your sales…See More
Mar 26
A blog post by Danielle Foley was featured

Enhance your Website with These 6 Key Tactics

The presentation of your website has everything to do with the success of your small business. With the internet being the easiest method used to view and judge businesses, it is imperative that your website tells your story and gives the visitor a positive lasting impression. Below are 6 tactics you can implement to enhance your website and help grow your small business.Tactic 1:  Add Thumb NavigationSince users are likely viewing your company’s website on their mobile device rather than a desktop computer, it’s necessary to switch to thumb-friendly navigation to make your site easier to scroll through. Thumb-friendly places the website’s important tabs and information in the center of the page, staying away from corners. This is called the “thumb zone” which allows easy navigation for users who are likely using their thumbs to navigate.Tactic 2: Increase Video…See More
Feb 28
Danielle Foley posted a blog post

Enhance your Website with These 6 Key Tactics

The presentation of your website has everything to do with the success of your small business. With the internet being the easiest method used to view and judge businesses, it is imperative that your website tells your story and gives the visitor a positive lasting impression. Below are 6 tactics you can implement to enhance your website and help grow your small business.Tactic 1:  Add Thumb NavigationSince users are likely viewing your company’s website on their mobile device rather than a desktop computer, it’s necessary to switch to thumb-friendly navigation to make your site easier to scroll through. Thumb-friendly places the website’s important tabs and information in the center of the page, staying away from corners. This is called the “thumb zone” which allows easy navigation for users who are likely using their thumbs to navigate.Tactic 2: Increase Video…See More
Feb 28
A blog post by Danielle Foley was featured

14 of the Best Trade Show Marketing Strategies

Businesses attend trade shows to learn what is happening in their industry, gain brand recognition, generate leads, and sell products. Trade shows are the second most-cited source of new product/service information among small to medium-sized businesses. In order to ensure you receive the best ROI for the trade show, it’s imperative to properly plan, develop and implement your marketing tactics. Below we’ve provided you with the 14 of the best trade show marketing tactics.1. Create a comprehensive trade show marketing strategy plan of attack Determine…What your goals areWhich strategies you’re going to implementWhich tactics you’ll use to ensure the best ROIAll the necessary steps involved (including costs) to implement your…See More
Feb 10
Danielle Foley posted a blog post

14 of the Best Trade Show Marketing Strategies

Businesses attend trade shows to learn what is happening in their industry, gain brand recognition, generate leads, and sell products. Trade shows are the second most-cited source of new product/service information among small to medium-sized businesses. In order to ensure you receive the best ROI for the trade show, it’s imperative to properly plan, develop and implement your marketing tactics. Below we’ve provided you with the 14 of the best trade show marketing tactics.1. Create a comprehensive trade show marketing strategy plan of attack Determine…What your goals areWhich strategies you’re going to implementWhich tactics you’ll use to ensure the best ROIAll the necessary steps involved (including costs) to implement your…See More
Feb 10

Profile Information

Business Name
Foley Marketing Advisors
Website URL
www.foleymarketingadvisors.com
Blog URL
https://foleymarketingadvisors.wordpress.com/
Twitter URL
https://twitter.com/FoleyMarketing
Facebook URL
https://www.facebook.com/foleymarketingadvisors
Google+ URL
https://plus.google.com/+FoleyMarketingAdvisorsMontclair/posts
LinkedIn URL
https://www.linkedin.com/in/foleydanielle
Short Bio
Foley Marketing Advisors is a Northern NJ marketing consulting firm whose mission is to help small businesses grow by providing tailored, affordable marketing strategies, programs and services.

Danielle Foley's Blog

20 Marketing Tips when Launching an App

Posted on July 6, 2019 at 8:54am 0 Comments

  

Launching an app can be very exciting, but also very stressful and confusing. There are a lot of decisions to be made and you need to know that you are making the right one. Marketing your app in the correct way and to the right people can ensure that your app launch is a success.  Here are 20 key marketing tips to help launch your new…

Continue

5 Tips To Help Define Your Target Audience

Posted on June 15, 2019 at 10:22am 0 Comments

  

A target audience is a potential group of consumers or organizations that your business would want to reach with your specific marketing message. Being able to identify and understand your target market is crucial in ensuring that you are creating effective campaigns for your product. Below we have provided five tips to help define your target audience to build your brand and understand how to grow your…

Continue

How to Promote your Blog to Increase Leads

Posted on May 16, 2019 at 10:49am 0 Comments

Blogging on a frequent basis is a great way to share your insight, tips, and advice while simultaneously enhancing your inbound marketing tactics. When running a small business it is imperative that you promote your blogs to reach a wider audience, it is also an inexpensive way to drive traffic to your website and draw in potential customers. Below, we have…

Continue

7 Tips for Using Instagram to Grow Your Business

Posted on April 26, 2019 at 4:11pm 1 Comment

Instagram is one of the most popular and effective social media platforms that businesses utilize to market their brand. If done correctly, Instagram can be a vital resource to help grow your small business. Below we’ve provided seven tips for using Instagram to grow your business.

1. Make Your Page Stand Out

Viewers should be able to differentiate your page from the mass of others within your market. It is important that the content on your page convey the…

Continue

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