Laura Humphreys
  • Wellington
  • New Zealand
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Laura is a highly regarded award winning entrepreneur, business mentor, speaker and eduator. Starting her career as a secretary, Laura went on to build her own advertising agency which she sold to multi-national Ogivly Group after just 9 years. She continues to build and grow her own businesses and help others do the same through her Liber8me programmes.

Laura Humphreys's Blog

8 principles of brand building every business owner must know

Posted on August 30, 2015 at 9:18pm 0 Comments

Ok here comes another rant.  Something else I feel PASSIONATE enough to SHOUT ABOUT IT. Today’s outpouring is about your brand… and why if you seriously want to grow, you must take this subject very seriously indeed.

I do believe the power of a company’s brand is the single most misunderstood and under appreciated aspect of doing business.

I also believe…


The darker side of business ownership …

Posted on July 22, 2015 at 9:43pm 1 Comment

I don’t have time to write this blog.  But I can’t sit at my desk in integrity and not write it. Because I’ve owned a number of businesses and I have been to the dark side.  And when my mission is to set business owners free, I can’t ignore the blackhole that seems to engulf certain entrepreneurial spirits amongst us.

This week I’ve read about two young…


What makes a saleable business?

Posted on June 30, 2015 at 6:30pm 1 Comment

In this video, I’m talking to a large group of business owners about creating success in business. And as those who know me will tell you, my definition of success when it comes to business is … to build an asset that ultimately feeds you financial freedom for the rest of your life.

If you ever want to sell your business (and even if you don’t) there are 9 key…


Does your business ever feel like a life sentence?

Posted on June 7, 2015 at 7:17pm 0 Comments

My early mentor in business was Robert Kiyosaki. I studied with him all around the world, long before he wrote the Rich Dad Poor Dad books.  One day, at his business school in Hawaii I was sitting next to him at dinner.  We were talking about finding your life purpose and building a business around this.  I asked Robert how to find my purpose, my passion.  He replied,…


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At 12:34pm on July 24, 2012, Amanda Henson said…

Welcome to the Bonfire, Laura!  Please don't hesitate to let me know if there is anything I can to help you be even more successful within our community!

At 2:43pm on July 23, 2012, Dina Eisenberg said…

Hey Laura, let me be among the first to welcome you.  I hope to read about you and your business in your blog.  And, look forward to your contribution to Bonfire!  Warmly, Dina


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