As a small business owner, you already know that superior customer service is the key to customer retention and growth. Times are changing though, as consumers increasingly use social media to communicate with businesses. This means responding quickly and efficiently to customers offline AND online. Prompt online customer service pays off: …Continue
Failure is a necessary part of growing your business and it's going to happen anyway. So just be ready to pick yourself up, learn from it and move on. If you're lucky, you'll learn exactly what you need to the succeed next time.
Almost every entrepreneur and small business owner can regale you with stories…Continue
Instagram is a powerful branding tool and highly effective for user engagement. So, use its strengths to your benefit! Establish a strong brand presence and build a community around it. Focus on who you'd like to engage with rather than sell to and you'll be on your way to building a strong tribe!
As of April 2017 Instagram had 700…Continue
But wait, you may ask, isn’t email marketing a dying breed? The answer is a resounding NO. In fact, 77% of consumers say they prefer to…Continue