In our effort to protect the usefulness of the community, we are reviewing accounts as they are created to weed out spammers and bots. But sometimes they slip through the cracks.What Is Spam?Here are some examples of spam on this site:Any posts, discussions, or comments that are obscene or vulgar. Any posts, discussions, or comments that are not related to small business.Mass unsolicited sales messages.How to Handle SpamIf you suspect a member is a spammer, please send a message to our…Continue
Welcome to the Small Business Bonfire! Your first stop should be our Membership section. As a member of the Bonfire, you get free and unlimited access to some very useful tools for small business owners that aren't available anywhere else:The Spark NewsletterRed Hot Tool of the Week ArchiveSmall Business LibraryBonfire Member Discounts and Special OffersAnd a lot more...The…Continue
For many businesses, successful marketing translates into better sales. But with limited resources, small businesses don’t always have the budget to hire a full-time marketing manager. Luckily, marketing efforts don’t have to be extravagant to be effective. These simple methods can help drive awareness, increase sales and bolster your reputation as an industry expert.
1. Identify Your Audience
This initial step is perhaps the most important in any marketing plan. Instead of quantity, think quality. Put in the time and effort to make sure you’re reaching people…
By Bert Seither, Vice President at 1800Accountant
About the author: Bert Seither is the Vice President at 1800Accountant, the nation’s leading accounting and consulting firm for small businesses and entrepreneurs. For over a decade, Seither has assisted thousands of small business owners by helping them achieve financial freedom.
Small business owners often point to a variety of reasons that ultimately lead them to launching their own ventures. Freedom, flexibility, and the opportunity to pursue a passion are just a few of these. However, entrepreneurs in all industries almost always agree on one thing about starting a new business – making money. While it’s tempting to take a big cut of any income a company generates, there are some factors to consider before writing yourself a paycheck as a business owner.
Regardless of the type of…
When most of us start businesses, we have conflicting ambitions. First-time entrepreneurs don't know that they conflict. Put together they seem perfectly reasonable. Alas, you cannot realize these ambitions simultaneously, at least as far as my knowledge and experience goes.
New entrepreneurs want to grow successful businesses. That should go without saying. It would, if it weren't for the conflicting ambition. New entrepreneurs also want control. Freed from the constraints of having a boss, they want to exert their new found authority.
This isn't some power play. Aspiring to control a business is perfectly natural. The first-time entrepreneur typically possess a technical skill. She has used that skill in serving another business, but feels she's better off using that skill for her own direct gain. The entire idea behind starting a business is to gain control over the use of a technical skill.
Yet this desire for control conflicts with our desire for growth.…Continue
Whenever you visit an exhibition, what catches your eyes first? The entire ambience of the place! Once the ambience appeals to your senses, you move forward to take a look at the various stalls and stands that line themselves up to display their products and services. You are generally selective in looking at these stalls as well. Instead of entering a shabby or ordinary looking stand, you find yourself automatically drawn towards a stall that has interesting exhibits presented in attractive display stands.
If this is true for you, the case remains same for your visitors as well; if not more. They would also see how you have presented your products and/or services, before consider entering your stand. That is why;…Continue